Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
https://www.linkedin.com/in/olga-rodriguez-lalanda
Timeline
Generic
Olga Rodriguez

Olga Rodriguez

Madrid

Summary

Account Director with wide experience in different segments and deep knowledge of the Spanish and Portuguese markets.

Passionate about building strong client relationships and brand loyalty. Focused in strategic account management, development of accounts and revenue generation.

Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.

Reliable professional with strong leadership skills, a team first approach and high level of teamwork.

Overview

11
11
years of professional experience

Work History

Account Director HWS Spain & Portugal

Hilton
11.2013 - Current

Account Director Mice/Corporate segments and Industry Relations

Responsible for strategic account management for Corporate Accounts and Mice Agents, reaching goals and representing Hilton in the main Corporate and Mice Travel Association


Key Responsibilities

• Strategic Account Management.
• Strengthen Client relationships and brand loyalty.
• Corporate account RFP negotiations.
• Account revenue Analysis.
• Grow account based on commercial relationships, client understanding and strong value propositions.

  • Built strong rapport with clients through regular

check-ins, status updates, and proactive problem-solving approaches.
Key Achievements

• Identify, qualify and incorporate new key accounts for Hilton such Travelperk and Love Events with a result of a revenue production of over 26$M .
• Led with the team relevant actions with clients in the Portuguese and Spanish market with success for IP hotels a revenue increase of 11% in transient and 49% in Mice.
• Prepared the business case to nominate Hilton for the IBTA (Iberian Business Travel Assoc.) awards that Hilton won two consecutive years.

  • Actively represented Hilton in Industry Events and

temporary member of the IBTA expert committee and AEGVE advisory board.

  • Consistent account growth ie. Banco Santander

revenue growth of 30% thought strategic account management and Hilton Honors promotion.

  • Delivered measurable success by consistently meeting or

exceeding client expectations, solidifying reputation as a reliable account partner.

  • Established trusted relationships with key stakeholders by

providing consistent communication and exceptional service throughout the account lifecycle.

Account Director HWS Spain & Portugal

Hilton

Account Director managing IBT accounts, TMCs and Airlines in Spain and Portugal

Responsible for strategic account management for Corporate Accounts, TMCs and Airlines, reaching goals and aligned the Spanish TMCs with Hilton strategy globally.

Key Responsibilities

• Account growth thought strategic account planning for IBT Accounts.
• Obtained pricing deals, negotiated contracts for Airlines and built client relationship.
• Prepared and led with the team, client engagement and learning activities.
• Responsible for TMCs growth and product awareness in the Spanish and Portuguese market and collaborate with the TMC EMEA team to align the agents to the global policies, promotions and agreements.

Key Achievements
• Led the development of the corporate market from Hilton in Spain and Portugal.
• Incorporated the top global companies based in Spain to Hilton corporate program.
• Increased the integration of hotels in the program based on strategic account management and analysis.
• Grown account based on commercial relationships and strong value proposition.

Education

Master in Hotel Management -

Universidad Oficial De Turismo Y Actividades Turísticas
Madrid

University Degree Tourism -

Universidad Oficial deTurismo y Actividades Turísticas

Hilton University

Skills

  • Team work
  • Empathy
  • Emotional Intelligence
  • Business Acumen
  • Leadership
  • Business strategy
  • Problem Solving
  • Understand / Communicate
  • Confident
  • Collaborative

Accomplishments

  • Circle of Excellence Nominee 2018
  • Team Member of the Quarter 2022
  • Circle of Excellence 2022
  • Team Member of the Quarter 2023
  • 2023 Summit Awards Nominee

Languages

Spanish, English

https://www.linkedin.com/in/olga-rodriguez-lalanda

Linkedin


Timeline

Account Director HWS Spain & Portugal

Hilton
11.2013 - Current

Account Director HWS Spain & Portugal

Hilton

Master in Hotel Management -

Universidad Oficial De Turismo Y Actividades Turísticas

University Degree Tourism -

Universidad Oficial deTurismo y Actividades Turísticas

Hilton University
Olga Rodriguez