Gerardo Seco Martínez
Resumen profesional
Senior Sales and Business Development professional with over 36 years of experience driving business growth and managing key accounts across a wide range of industrial sectors. Extensive international commercial experience throughout Spain and Portugal, working with customers in the automotive, pharmaceutical, packaging, food and beverage, construction, railway, aerospace, agricultural and manufacturing industries.
Strong background in consultative technical sales, with in-depth expertise in plastics processing technologies, including injection moulding, extrusion and blow moulding, as well as industrial construction systems, high-strength fastening solutions and specialty chemicals. Proven ability to identify customer needs, develop tailored solutions and build long-term strategic partnerships.
A results-driven commercial professional with a successful track record in both new business development and account management, combining a proactive "hunter" mindset with the ability to grow and retain key customers. Recognised for strong negotiation, communication and relationship-building skills, together with a hands-on approach and commitment to exceeding business objectives.
I am motivated by new challenges and committed to helping organisations grow through customer-focused solutions, technical expertise and long-term commercial success.
Datos destacados
37
37
years of professional experience
Experiencia
Sales & Technical Consultant Spain & Portugal
AQUAPURGE LTD
2018.11 - 2026.07
- Sale, business development and technical consultancy of purging compound solutions for plastic processing manufacturers.
- Provide technical consultancy to customers operating injection molding, extrusion, and blow molding processes.
- Develop and maintain relationships with manufacturers across the automotive, pharmaceutical, household, food & beverage, construction, aviation, and agricultural sectors.
- Identifiy customer production challenges and recommend tailored purging solutions to reduce changeover times, minimize material waste, improve machine efficiency, and increase productivity.
- Conduct product demonstrations, technical presentations, and on-site support to ensure successful implementation and customer satisfaction.
- Manage key accounts and achieved sales growth through consultative selling and long-term customer partnerships.
Key Account Manager
FLOW QUIMICA
2016.06 - 2018.11
- Sales and business development of specialty chemical products for the automotive, hospitality, industrial cleaning, disinfection, water treatment, and manufacturing sectors.
- Managed and expanded a portfolio of customers through consultative sales and key account management.
- Identified customer requirements and recommended tailored chemical solutions to improve operational efficiency, hygiene, maintenance, and regulatory compliance.
- Developed new business opportunities and strengthened long-term relationships with distributors, industrial end users, and commercial clients.
Sales & Business Development Manager
EAMA INGENIERIA Y CONSTRUCCION INDUSTRIAL
2005.11 - 2012.05
- Sales and business development of industrial building engineering, design, and construction solutions.
- Identified and developed new business opportunities with industrial, commercial, and manufacturing clients.
- Managed the complete sales cycle, from prospecting and client consultations to proposal preparation, contract negotiation, and project handover.
- Collaborated with engineering, design, and project management teams to deliver customized turnkey construction solutions that met client requirements.
- Prepared technical and commercial proposals, negotiated contracts, and contributed to revenue growth through consultative selling and strategic account management.
Sales & Business Development Manager
INTORD SA
1999.01 - 2004.05
- Sales and business development of engineered fastening and fixing solutions for industrial projects.
- Managed key accounts and developed new business opportunities in the power generation and transmission, metal structures, petrochemical, railway, agricultural, and general industrial sectors.
- Worked closely with engineers, contractors, EPC companies, and OEMs to identify project requirements and recommend customized fastening solutions.
- Prepared technical and commercial proposals, negotiated contracts, and managed the complete sales cycle from lead generation to project completion.
- Built and maintained long-term customer relationships through consultative selling, technical support, and after-sales service.
Corporate Services
JP MORGAN
1990.01 - 1999.01
Formación
Neuro Emotional Persuasion Questioning - Business & Marketing
7TH LEVEL
Marketing Graduate - Business & Marketing
ESIC BUSINESS & MARKETING SCHOOL
MadridEnfatiza tus habilidades clave
- B2B Sales
- Consultative Selling
- Technical Sales
- Key Account Management
- Business Development
- New Business Acquisition
- Lead Generation
- Territory Management (Spain & Portugal)
- Sales Forecasting
- Pipeline Management
- Cold Calling
- Customer Retention
- Customer Loyalty Development
- Relationship Building
- Long-Term Client Development
- Negotiation
- Problem Solving
- Communication
- Presentation Skills
- Objection Handling
- Results-Oriented
- Time Management
- Resilience
- Adaptability
- Proactivity
- Independent Working
- Teamwork
- Hunter & Farmer Sales Mindset
- Strong Commercial Acumen
- Relationship-Oriented
- Self-Motivated
- Highly Organized
- Positive Attitude
- Sense of Humour
Idiomas
English
Avanzado
Spanish
Experto
Hobbies
- Tennis: local individual and team championships
- Surf, pddle surf, hiking, cycling
- Family, friends, reading, movies
Éxitos profesionales
- Successfully developed and secured long- term relationships with leading international manufacturers, including Forvia, ITW, Valeo, Mahle Behr, Schneider Electric, Moltó, Famosa, Robert Bosch, Eugster, Plastaze, Schutz, TI Automotive
- Successfully secured the supply of 150 metric tonnes of high- strength structural bolts for Ta Adolfo Suarez Madrid- Barajas Airport.
- Contributed to the successfull delivery of fastening solutions for major landmark projects, including: Santiago Bernabeu Stadium, Reina Sofía National Museum, Ciudad de las Artes y Ciencias Valencia, Banco Santander Ciudad Financiera
Cronología
Sales & Technical Consultant Spain & Portugal
AQUAPURGE LTD
2018.11 - 2026.07
Key Account Manager
FLOW QUIMICA
2016.06 - 2018.11
Sales & Business Development Manager
EAMA INGENIERIA Y CONSTRUCCION INDUSTRIAL
2005.11 - 2012.05
Sales & Business Development Manager
INTORD SA
1999.01 - 2004.05
Corporate Services
JP MORGAN
1990.01 - 1999.01
Marketing Graduate - Business & Marketing
ESIC BUSINESS & MARKETING SCHOOL
Neuro Emotional Persuasion Questioning - Business & Marketing
7TH LEVEL