Paulina Chojnacka

• Designed and produced digital marketing collateral including paid social creatives, display banners, blog graphics, email assets and landing page components.
• Adapted master layouts into multi-format deliverables across Meta, Google Display, LinkedIn and programmatic platforms.
• Created brochures, one-pagers, product visuals and supporting assets for integrated marketing campaigns.
• Designed icons, illustrations, infographics and short-form motion content for product launches and lifecycle campaigns.
• Built scalable design systems and reusable templates ensuring consistency across web, email and social channels.
• Delivered responsive layouts in Figma aligned with UX and performance insights.
• Prepared final files in print-ready and web-optimised formats with organised naming conventions.
• Collaborated with strategists, writers and developers to ensure creative aligned with messaging and campaign goals.

• Produced brand-aligned marketing collateral including brochures, one-pagers, email graphics, landing pages, presentations and digital campaign assets for SaaS and B2B clients.
• Created infographics, visual explainers and icon systems simplifying complex product information.
• Designed reusable templates for Google Slides, pitch decks and social toolkits.
• Delivered complete digital and print solutions, ensuring accurate file prep for both CMYK and web exports.
• Supported cross-functional marketing teams with fast-turn creative for SEO, content and social media channels.

• • Designed user flows, wireframes, and prototypes improving product communication and customer experience.
  • Created functional layouts and digital assets aligned with brand messaging and UX objectives.
  • Prepared documentation and structured handoffs for developers to ensure accurate implementation.

• Designed custom architectural elements and visual presentations based on user needs and technical requirements.
• Translated client goals into practical design solutions with clarity, communication and attention to detail.
• Coordinated project milestones, managed timelines and maintained trust-based client relationships.
• Delivered clean, strategy-aligned design materials supporting construction and production workflows.