Sandra Begenisic
TORONTO
Summary
Seasoned project management specialist with comprehensive experience in leading projects from inception to completion. Skilled in coordinating cross-functional teams, optimizing processes for efficiency, and implementing innovative solutions to complex challenges. Proven ability to deliver projects on time and within budget while maintaining high standards of quality. Demonstrated success in enhancing operational workflows and significantly improving project outcomes through strategic planning and effective communication.
Overview
14
14
years of professional experience
Work History
Marketing Project Manager
Amendola Media Group/ Mintink
Toronto
01.2014 - Current
- Collaborated with sales teams to find joint solutions for challenges and opportunities.
- Delivered compelling sales presentations to demonstrate expert product knowledge.
- Assessed projects against budgets and timelines, keeping team and assignments on task.
- Created, implemented and tracked project plans to ensure deadlines were met.
- Developed and managed marketing budgets for various projects.
- Developed and managed digital marketing campaigns.
- Established effective working relationships with sales and agency leadership.
- Monitored industry trends and competitors' activities to stay ahead of the competition.
- Conducted research to determine ideal markets for products and services.
- Represented company at local and trade association meetings to promote products.
- Provided input on product design features based on customer feedback.
- Prepared monthly sales reports to document sales volumes, potential sales, and areas of proposed client base expansion.
- Conducted market research to identify trends, opportunities, and competitive threats.
- Marketed research and analyzed data to identify and define audiences.
- Developed and implemented marketing strategies to increase brand awareness and sales.
- Set specific marketing goals that align with the overall direction and business goals.
- Planned advertising campaigns for online, print and other mediums.
- Oversaw the company's marketing budget.
Sales Account Manager
Wall2Wall Media Inc.
Toronto
01.2011 - 01.2013
- Developed and significantly grew assigned territory using strong engagement and marketing skills.
- Supported sales team members to drive growth and development.
- Provided training support for new team members on best practices in sales processes and techniques.
- Maintained accurate records of all sales activities including client communications, presentations, proposals, forecasts.
- Resolved customer inquiries promptly and efficiently while maintaining high levels of customer satisfaction.
- Built strong relationships with clients by providing exceptional customer service.
- Negotiated contracts with vendors and suppliers to secure favorable pricing terms.
- Worked closely with company executives to identify new business partnerships, securing opportunities.
- Established new accounts and serviced existing accounts maintaining professional relationships.
Education
Master of Science - Behavioral Sciences
George Brown College
Toronto, ON06-2010
Journalism - Photography
Humber College
Toronto, ON01-2005
Skills
- Product launches
- Marketing campaign management
- Customer acquisition
- Staff management
- Business development
- Partnership marketing
- Media planning
- Advertising management
- Social media platforms
- SEO activities
- Brand development
- Media buying
- Digital marketing
- Brand-building strategies
- Public and media relations
- Project management
- Customer relationship management (CRM)
Languages
English
First Language
Serbian
Proficient (C2)
C2
Spanish
Elementary (A2)
A2
Timeline
Marketing Project Manager
Amendola Media Group/ Mintink
01.2014 - Current
Sales Account Manager
Wall2Wall Media Inc.
01.2011 - 01.2013
Master of Science - Behavioral Sciences
George Brown College
Journalism - Photography
Humber College