Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

Robert Roxin

Barcelona

Summary

Data leader with over 10 years of experience in mobile games, blockchain, and web3 products. Proven expertise in building transformational data platforms using dbt, ClickHouse, and GCP. Strong background in analytics strategy, data visualization, and team development, resulting in enhanced data processing efficiency and impactful data-driven strategies. Passionate about delivering trustworthy data, and giving teams the power to make better decisions through clear, impactful insights.

Overview

11
11
years of professional experience

Work History

Data Lead

Gameplay Galaxy
05.2023 - Current
  • Led the analytics strategy and roadmap; defined 150+ KPIs across 7 domains.
  • Built a data warehouse using dbt and ClickHouse, improving dashboard performance by up to 10x.
  • Created and monitored over 50 data quality tests and alerts.
  • Classified devices by quality tiers and tracked them against technical performance data, helping to reduce slow sessions from 20% to 5%.
  • Developed dashboards and other visualizations to present key insights in an easy-to-understand format.
  • Led a small team of data analysts, scientists, and engineers.

Lead Data Analyst

First Light Games
08.2022 - 03.2023
  • Developed an analytics strategy for a web3 gaming ecosystem, aligning data goals with company objectives.
  • Built revenue models and dashboards for the game and NFT marketplace, informing product decisions.
  • Defined KPIs and data collection telemetry across mobile, web, and blockchain to track player behavior.
  • Created and maintained ETL pipelines with Google Cloud Storage and BigQuery.
  • Built cleaned SQL views and transformations to ensure reporting accuracy and data completeness.
  • Led the setup of marketing attribution via Singular; ran UA tests, and evaluated performance.

Market Intelligence Manager

Socialpoint
02.2022 - 06.2022
  • Managed 4 business analysts to deliver market insights.

Game Data Science Lead

Socialpoint
04.2018 - 06.2022
  • Team lead of 10 game analysts and data scientists, centrally and across game studios.
  • Set strategy and quarterly roadmaps.
  • Manage recruitment, personal, and team growth.
  • Drive technical innovation and cross-departmental learning.

Game Data Scientist

Socialpoint
09.2015 - 03.2018
  • Principal data scientist on a top 100-grossing mobile game.
  • Led A/B testing and insights on user behavior and game economy.
  • Developed a machine learning algorithm to predict payers, and integrated the model into the game for a 10% revenue increase.

Data Analyst

Goodgame Studios
01.2014 - 07.2015
  • Optimized funnels and improved conversion through ASO, web analysis and e-mail marketing experiments.

Education

BSc. (Honors) - Statistics, Economics & Mathematics

University of Cape Town
Cape Town, South Africa
12-2009

Skills

    Data Strategy & Analysis

  • KPI development and monitoring
  • Data visualization and storytelling
  • A/B testing and experimentation
  • Statistical analysis and predictive modeling
  • Critical thinking and insight generation

    Technical Proficiency

  • SQL, Python, R, JavaScript, Bash, Git
  • dbt, ClickHouse, BigQuery, Star Schema
  • GCP, AWS, Azure, Firebase, Embrace, Dagster, and Mage
  • Metabase, Tableau, HEX, Excel
  • dbt tests, Grafana alerts, data validation workflows

Languages

German
First Language
English
Proficient (C2)
C2
Spanish
Upper Intermediate (B2)
B2
Afrikaans
Intermediate (B1)
B1

Timeline

Data Lead

Gameplay Galaxy
05.2023 - Current

Lead Data Analyst

First Light Games
08.2022 - 03.2023

Market Intelligence Manager

Socialpoint
02.2022 - 06.2022

Game Data Science Lead

Socialpoint
04.2018 - 06.2022

Game Data Scientist

Socialpoint
09.2015 - 03.2018

Data Analyst

Goodgame Studios
01.2014 - 07.2015

BSc. (Honors) - Statistics, Economics & Mathematics

University of Cape Town

Similar Profiles

CREATE PROFILE
Robert Roxin