Summary
Overview
Work History
Skills
Websites
Accomplishments
Languages
Work Availability
Timeline
Hi, I’m

Osman J. Suarez

Managing DIrector
Madrid
Osman J. Suarez

Summary

With over 20 years of experience in the fashion & luxury industry, I have held several management positions in top leading global retailers, including Inditex, Carolina Herrera,and Sonae. Ispecialize in creating effective retail strategies for domestic and international markets (entry and expansion, including wholesale accounts) and overseeing their operational implementation. I have successfully opened and expanded over 1.000 stores across 4 continents in more than 25 countries, having raised more than 20 M € for non-organic international expansion through strategic partnerships and with revenues of more than 100 M € I have lived and worked in seven countries in Europe, APAC, LATAM, and the Middle East, which has allowed me to enrich myself culturally, where I have gained considerable experience and knowledge of retail in these markets. I am first and foremost a relationship builder, with exceptional adaptability and versatility, driving constant improvement while building trust between partners. Languages: English-Spanish (Bilingual) Portuguese (Working knowledge) German & Thai (Beginner). Collaborative leader with dedication to partnering with coworkers to promote engaged, empowering work culture. Documented strengths in building and maintaining relationships with diverse range of stakeholders in dynamic, fast-paced settings. Strategic and results-oriented business leader with experience in strategy, planning and operations. Skilled in developing and executing business plans to maximize profitability, streamline operations and maintain compliance with industry regulations. Proven people leader motivates and optimizes staff performance and productivity.

Overview

26
years of professional experience

Work History

Style Asia Pacific

Managing Director
07.2020 - Current

Job overview

  • Launched a new subsidiary with a showroom and factory for SE Asia and exceeded annual sales targets by 125%
  • Coached and mentored teams and implemented new business processes that reduced personnel costs by 20% and overheads by 10%
  • Implemented business strategies, increasing revenue and effectively targeting new markets.
  • Assisted in recruiting, hiring and training of team members.
  • Negotiated new annual contracts and service agreements with vendors to achieve prime pricing.
  • Worked closely with organizational leadership and board of directors to guide operational strategy.
  • Spearheaded successful business development initiatives aligned with company's strategy and core competencies.
  • Tracked trends and suggested enhancements to both challenge and refine company's product offerings.
  • Identified and qualified customer needs and negotiated and closed profitable projects with high success rate.
  • Negotiated price and service with customers and vendors to decrease expenses and increase profit.
  • Devised and implemented innovative and marketing campaigns to promote products and services.
  • Trained and guided team members to maintain high productivity and performance metrics.
  • Led development of comprehensive business plan to maximize profitability and company performance.

Group Asia Pacific, SEA

Managing Director
07.2020 - Current

Job overview

  • A B2B global group of companies that manufactures and distributes a diverse range of high-end products, from textiles and furniture to custom window solutions and cutting-edge equipment for modern construction projects for the commercial, residential, and hospitality arena. Annual turnover € 26 M
  • I oversaw the drafting and execution of the company’s go-to-market plan for B2B clients such as interior designers, architects, hospitality providers, and property developers
  • In addition to achieving my core objectives, I coached and mentored a team of 15, and worked closely with teams in Finance, Production, Supply Chain, Sales, and Marketing to ensure the company’s products met customer needs
  • Full P&L responsibility, achieving annual KPI 3 months ahead of schedule
  • Completed a strategic partnership with Point1920 and the Porcelanosa Group which led to a 15% increase in revenue
  • Developed & implemented effective marketing strategies to promote products and services, that increased client awareness by 20% through social media platforms.

Trimark Group Holdings

External Board Advisor
11.2019 - Current

Job overview

  • One of SEA global and leading fashion and lifestyle retail conglomerates
  • The Group operates more than 1000 stores and 60 international brands. Annual turnover $ 500 M
  • Supporting the Board in the development of their strategy and expansion plans for 7 countries across SEA, helping them to identify and assess new business models
  • In particular, the Board relies on my experience in evaluating market potential and new sales channels
  • Managed and developed wholesale distribution for key accounts, and multi-brand retailers, across SEA and Africa.

Groupe Dynamite

Global Head of International Business
02.2018 - 09.2019

Job overview

  • A global Canadian fashion retailer with two brands, Garage and Dynamite, operating more than 350 stores. Annual turnover $ 850 M
  • Defined & developed the group’s international strategy and go-to-market plans for expansion across 5 continents with key partners
  • Worked with off-price partners opportunities to manage excess inventory
  • Led the efforts to refine product-market fit with in-house teams across multiple departments including
  • Merchandising, Planning & Allocation, Logistics, Marketing, Finance, and Legal
  • Gathered market insights, trends, and business requirements from partners, and translated them into company operations.

Zeitreel, previously Sonae

International Expansion Director – Global Lead
01.2015 - 12.2018

Job overview

  • Zeitreel is the specialized retail arm in Fashion of Sonae, with a wide range of recognized brands such as Zippy (clothing, footwear, accessories, and childcare products for babies and children) and Salsa Jeans. Annual turnover + €1.300 M
  • Responsible for leading the International Division, with a team of 5 direct reports
  • My duties included the development and implementation of the company’s biggest international expansion plan, approving locations, agreeing on HOT & contracts, assessing partner credit risks and compliance, and overseeing and negotiating terms, expansion, and new markets
  • Achieved historical milestone of entering SEA and GCC, 2 strategic markets, opening 30 International stores
  • Attained Wholesale accounts of 5M €
  • I created the role of Partner Manager for all of Sonae’s partners to review commercial terms, P&L accountability, and credit risks.

CH Carolina Herrera, Garcia: STL

Business Development & Real Estate Leasing Manager
01.2012 - 12.2014

Job overview


  • A high-end Fashion and luxury company with more than 800 stores in 43 different countries. Annual turnover + €350 M
  • Headed Real Estate + Franchising expansion & coordinated Store Development, Design, and Construction for 20 markets: Asia (Singapore, Japan, Korea, Malaysia, Thailand, Vietnam & Philippines), Europe, CIC, and Latin America)
  • Negotiated lease agreements and renewals with Mall Operators, Real Estate agents, and Developers
  • Revitalized key relationships and engagement with landlords, brokers and key investors
  • Improved Strategic planning and growth strategy, identified, mapped, and evaluated potential markets, locations, and partners

INDITEX, La Coruna

Senior Construction Project Manager
01.2000 - 12.2011

Job overview

  • The biggest fast fashion group in the world, operating over 7,200 stores in 93 markets worldwide. Annual turnover + €32.500 M
  • Promoted within 12 months due to strong performance and organizational impact
  • Spearheaded a +20 team of in-house designers, architects, engineers, project-related personnel, and construction companies
  • Due Diligence in real estate: Project Management, analyzed the suitability of building conditions and layouts before the contract's signing, and assessed + 1.000 stores from design, permitting, construction, store execution, and hands-off to the retail team
  • Collaborated with contractors, architects, engineers, and public agencies to complete projects within timeline limitations and budget constraints.
  • Identified and resolved construction issues promptly to prevent delays.
  • Liaisoned with local authorities for work & opening permits, and controlled completion of works in compliance with drawings, specifications, quality, & government requirements
  • Liaisoned with the CEO’s, and Board of Directors and reported on signed premises, state of design, permits, and opening of stores.

Pull & Bear, La Coruna

Real Estate Leasing Manager
05.1997 - 12.1999

Job overview

  • Added +50 stores to the portfolio
  • Lease negotiations including financial terms, from inception to financial execution, contracts (renewals/terminations, negotiations), and performed leasing reports
  • Overall responsibility for Construction, Store Development & Store Planning
  • Interfaced between landlord/external agent and Store Development Project Managers.

Skills

  • Summary of Key Skills
  • Management: P&L responsibility, Strategic Planning, Business Performance & Management, Expansion &
  • Sales Strategy
  • Business Development: International Expansion, Wholesale Accounts, Real Estate Expansion & Operations,
  • Relationship Building, Franchise & Retail Expansion, Negotiation Skills, Fundraising, Project and Cost
  • Reduction, and Research
  • Operations: Sales Management, People Management, Project Management
  • HR: People Development, Team Management, Talent Acquisition
  • Client Relationships
  • Business Leadership
  • Partnership Development
  • Strategic Planning
  • Business Development
  • Negotiation
  • Expansion Development

Accomplishments

Style Group Asia Pacific

• Established a new subsidiary replete with a showroom and factory for SE Asia, resulting in annual sales growth surpassing targets by 125%.

• Mentored and coached teams, simultaneously implementing new business processes leading to a 20% reduction in personnel costs and a 10% decline in overheads.

Zeitreel (previously Sonae Sports & Fashion)

• Successfully raised non-organic investment to the tune of 8.2M € to support global expansion.

• Launched an 800m2 children’s fashion store at Dubai Mall, the largest in the UAE, attaining the position of best-performing store worldwide.

• Grew Sonae’s total international target franchising revenue by 70% and doubled international presence with the opening of 30 stores in 11 countries across MENA, CIS, LATAM, and SEA.

CH Carolina Herrera

• Lead efforts to raise franchising investment of 11.8M € for global expansion.

• Pioneered international expansion through launching 20 stores spanning 13 countries in EUROPE, SEA, CIS, LATAM, and the USA.

• Achieved a cost reduction of €1M at the Tokyo flagship store while securing a growth of 60% in franchises.

Inditex

• Over a period of 11 years, I played a key role in expanding the business in Spain, opening over 1.000 stores which generated revenues of 3.5Bn €

• Renegotiated existing lease contracts and achieved cost reductions of c. 20%.

Languages

English
Bilingual or Proficient (C2)
Spanish
Bilingual or Proficient (C2)
Portuguese
Advanced (C1)
German
Beginner (A1)
Thai
Beginner (A1)
Availability
See my work availability
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thursday
friday
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sunday
morning
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evening
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Timeline

Managing Director

Style Asia Pacific
07.2020 - Current

Managing Director

Group Asia Pacific, SEA
07.2020 - Current

External Board Advisor

Trimark Group Holdings
11.2019 - Current

Global Head of International Business

Groupe Dynamite
02.2018 - 09.2019

International Expansion Director – Global Lead

Zeitreel, previously Sonae
01.2015 - 12.2018

Business Development & Real Estate Leasing Manager

CH Carolina Herrera, Garcia: STL
01.2012 - 12.2014

Senior Construction Project Manager

INDITEX, La Coruna
01.2000 - 12.2011

Real Estate Leasing Manager

Pull & Bear, La Coruna
05.1997 - 12.1999
Osman J. SuarezManaging DIrector