Nick Greening
Santo Domingo de la Calzada
Summary
Sales and commercial leader with 20 years of experience across lighting, and technology-driven solutions. Strong track record in the Iberian market managing clients, integrators, distributors, and end users. Experienced in leading teams, developing regional sales strategies, and driving revenue growth. Known for proactive communication, customer-centric delivery, and the ability to translate technical products into commercial success. Seeking to contribute strategic leadership and market expertise in a Sales Director or Country Manager position.
Overview
20
20
years of professional experience
1
1
Certification
Work History
Solutions Delivery Manager Roles
Various International AV & Lighting Organisations
01.2005 - 01.2025
- Led multi-disciplinary project teams across Spain, Portugal, and wider EMEA regions.
- Managed key client relationships and represented the company at industry events and technical presentations.
- Negotiated vendor and subcontractor agreements, ensuring commercial alignment and profitable delivery.
- Delivered complex technology projects with strong customer satisfaction and repeat business.
- Developed structured project and communication plans, improving delivery efficiency and customer confidence.
- Engaged directly with integrators, distributors, and contractors in the lighting/AV ecosystem.
- Recognised for proactive communication and building trust with international partners such as Dolby.
Senior Project & Country Manager
Tungsram
01.2018 - 01.2021
- Managed high-value customer relationships across Iberia, ensuring delivery quality and technical alignment.
- Coordinated cross-functional teams to achieve customer and business objectives.
- Strengthened commercial relationships with key clients and distributors in the lighting sector.
- Oversaw project planning, budgeting, and post-sales support.
Project Manager
Roles in AV, Lighting & Controls
01.2005 - 01.2018
- Delivered AV and lighting control installations for commercial and public environments.
- Maintained strong relationships with customers, specifiers, and installation partners.
- Ensured all work met safety, regulatory, and quality standards.
Education
Bachelor of Arts - Business Administration And Management
Open University
London09-2020
Higher & National Certificate - Electronic & Electrical Engineering
Bromley College
Bromley09-1990
Skills
- Sales strategy & business development
- Iberia market knowledge (Spain & Portugal)
- Leadership & team management
- Negotiation and major account management
- Customer relationship development
- Forecasting, budgeting & reporting
- Technical understanding of lighting and AV systems
- Cross-functional collaboration (marketing, product, operations)
- Public speaking & client presentations
- Problem-solving and analytical decision making
Accomplishments
DECATHLON Warehouses 40 kM2, Getafe 2020 Madrid
4 warehouses controlled using DALI and LonWorks, Key requirement was to control the lighting level to achieve legal required levels of light.
Value: 300 K€.
My role: Key Account Management with customer, end customer and partners.
Key selling points: Lighting levels with efficiency, project cost.
M-50, Tunnels in Perales del Río. 2022 Madrid
Features dynamic control system using internal and external light sensors, controlling 1600 LED fixtures.
Value: 1.2 MM€.
My role: Key Account Management with customer, end customer and partners.
Key selling points: Lighting uniformity, Project efficiency,controls features, Pricing.
DOLBY Pathé Palace. 2024 Paris
Managed Auditorium installation on behalf of Dolby including ATMOS and projection systems. Subcontractor: ADDE.
Value: 500K€.
DOLBY, Kinopolis HafenCity. 2025 Hamburg
Managed Auditorium installation on behalf of Dolby including ATMOS and projection systems. Subcontractor: Vandors GmbH.
Value: 450K€.
Certification
PRINCE2 Foundation & Practitioner,
Scrum Master, Salesforce, JD Edwards, Go-Service-Pro, Wrike,
Q-Sys,CTS, ATMOS, AutoCAD.
Languages
English – Fluent
Bilingual or Proficient (C2)
Spanish – Fluent
Bilingual or Proficient (C2)
Timeline
Senior Project & Country Manager
Tungsram
01.2018 - 01.2021
Solutions Delivery Manager Roles
Various International AV & Lighting Organisations
01.2005 - 01.2025
Project Manager
Roles in AV, Lighting & Controls
01.2005 - 01.2018
Bachelor of Arts - Business Administration And Management
Open University
Higher & National Certificate - Electronic & Electrical Engineering
Bromley College
Other Information
- Full availability for travel across Spain, Portugal, and internationally
- Strong commitment to professional development and staying current with industry trends