LIDIA ESTEFANY SÁNCHEZ CRUZ
Barcelona
Summary
Highly-motivated individual with desire to take on new challenges. Strong worth ethic, adaptability and exceptional interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills. Persuasive, self-motivated leadership professional with expertise in expanding network connections. Organized and motivated, eager to apply time management and organizational skills in various environments. Seeking entry-level opportunities to expand skills while facilitating company growth.
Overview
12
12
years of professional experience
1
1
Certification
Work History
Senior Business Development Rep Analyst
Palo Alto Networks via Accenture
Spain
09.2022 - Current
- Developed and executed strategic business plans to drive sales growth.
- Conducted market research and identified potential customers.
- Provided training sessions on our products and services for both internal staff and external clients.
- Facilitated communication between technical personnel and end-users during implementations.
- Maintained accurate records of all interactions with prospects and customers in CRM system.
- Actively monitored industry news and trends to stay up-to-date on the latest developments.
- Established strong client relationships to drive business development.
- Effectively built relationships with both established and potential customers.
- Acted as main point of contact in matters relating to client concerns and needs.
- Set up potential client contacts, cultivated relationships and followed through on service needs.
- Collaborated with team to forecast based on sales and product profitability.
- Created and improved business pipeline using cold and warm techniques.
- Recommended product changes to enhance customer interest and maximize sales.
- Conferred with advertising managers to develop and implement marketing plans.
- Trained successful business development personnel to optimize marketing performance and learn industry.
- Identified underperforming product lines and refocused efforts to successfully bring each in line with expected targets.
- Provided organizational leadership and collaborated with executive partners to establish long-term goals, strategies and company policies.
- Trained and mentored staff members to maximize productivity.
- Created reports, presentations, and other documentation for stakeholders.
- Collaborated with cross-functional teams on projects related to analytics initiatives.
- Participated in regular meetings with management to assess and address issues and identify and implement improvements.
- Created detailed reports of sales activities, progress, and results for senior management review.
- Prepared proposals for prospective customers outlining solutions that meet their unique needs.
- Managed a portfolio of accounts by providing ongoing support to ensure satisfaction.
- Participated in cross-functional teams tasked with launching new products or services into the marketplace.
- Developed relationships with key decision makers within target accounts.
- Collaborated with the marketing team to create content for presentations and emails.
- Identified opportunities to expand existing customer base in new markets.
- Analyzed customer data to identify trends and develop strategies for increasing revenue.
- Provided feedback on product features and functionality based on customer needs.
- Attended industry events to network with potential clients and partners.
- Researched competitors' products and services in order to position our own offerings effectively.
Sales Development Representative
Google Cloud Marketing via N3/Accenture
Spain
10.2021 - 09.2022
- Qualifying leads from marketing campaigns as sales opportunities.
- Assisted with the development of marketing materials such as brochures, flyers, emails.
- Gathering verbal opt-ins to share marketing material.
- Identified and contacted potential customers through cold calling, email campaigns, and social media outreach.
- Collaborated closely with colleagues from different departments on cross-functional projects.
- Tracked progress against goals using CRM software programs such as Salesforce.
- Leveraged CRM to maintain activity, contact and account information of customers and prospects.
- Maintained an up-to-date database of prospects and clients.
Business Development Representative
Palo Alto Networks via N3 Results
Spain
05.2021 - 10.2021
- Reached out to customers in the EMEA, ASIA, AFRICA and JAPAN markets via email and phone calls to schedule meetings with the Account Executives for product review and feedback.
- Maintained up-to-date records of customer interactions and communications.
- Provided regular updates on progress towards meeting monthly targets.
- Suggested ideas for improving customer experience based on feedback from existing customers.
- Reduced process lags by training employees on best practices and protocols.
- Identified client needs and suggest appropriate products/services.
Business Development Representative
Epicor Software via N3 Results
Spain
08.2020 - 04.2021
- Responsible for making daily outbound calls using data provided, for the US market.
- Achieved agreed personal and departmental targets captured from calling data provided using company databases to gain potential leads.
- Identified new business opportunities.
- Gathered relevant information from customer and properly update the CRM.
- Data clean up and contact list updates.
Channel Partner Development Manager
G Data Software via Innotec Marketing
Spain
02.2019 - 08.2020
- Conducted market research to identify potential channel partners and developed relationships with them.
- Developed comprehensive plans for channel partner onboarding, training, and support.
- Negotiated contracts with channel partners to ensure mutually beneficial terms.
- Coordinated the launch of new products with channel partners in order to maximize sales opportunities.
- Monitored and reported on the performance of channel partners against key metrics.
- Analyzed customer feedback from channel partners to inform product development initiatives.
- Created promotional materials and incentives to increase sales through the partner network.
- Resolved conflicts between customers and channel partners in a timely manner.
- Organized regular meetings with existing channel partners to review goals and objectives.
- Maintained up-to-date records of all communications with current and prospective channel partners.
- Collaborated closely with internal teams such as marketing, operations, and finance to ensure successful partnerships.
- Identified areas for improvement within our existing channels and implemented changes accordingly.
- Assisted in developing pricing models for our products when sold through various channels.
- Pursued mutually rewarding sales activities, strategies and business opportunities with channel partners.
- Created sales and marketing campaigns to drive lead generation for channel partners.
- Assisted partners in selling, implementing and supporting company services.
- Used excellent verbal skills to engage customers in conversation and effectively determine needs and requirements.
- Coordinated with external vendors to ensure that software solutions meet customer requirements.
- Collaborated with product management team on feature requests from customers.
Business Quality Assurance Officer
Scotiabank
Dominican Republic
08.2018 - 11.2018
- Monitored compliance with established policies, procedures, and regulations.
- Conducted regular audits to ensure product quality and safety.
- Provided technical guidance and support to other departments on quality assurance related matters.
- Assisted in the development of new products by ensuring that they meet required specifications and industry standards.
- Issued corrective actions when necessary following non-conformance investigations or audit findings.
- Participated in design reviews of new products and processes prior to implementation.
- Maintained up-to-date knowledge of company and federal regulations to drive product quality, consistency and compliance.
- Established product specifications and quality assurance practices.
- Completed various financial and quality audits for different departments.
- Identified quality problems and recommended solutions.
- Performed visual inspections of finished products.
- Updated and improved quality control procedures in response to changes in technology or industry standards.
- Monitored the performance of staff members to ensure that they are performing their jobs effectively.
- Observed production processes to ensure that they are being carried out correctly.
- Reported any issues with accounts opening or processes to the appropriate staff member for correction.
Documentation Analyst
Manpower Group
Dominican Republic
07.2017 - 08.2018
- Remediated files based on Law No 155-17 of Money Laundering.
- Checked and validated the quality of legal documents corresponding to SMBs clients and individuals for accounts opening.
- Reviewed and updated existing documentation for accuracy and completeness.
- Maintained a library of documents for easy reference by users and staff members.
- Conducted audits on document versions to ensure compliance with regulations.
- Identified gaps in current documentation and proposed solutions accordingly.
- Ensured that all documents were up-to-date according to latest version numbers.
- Banking risk mitigation as a mandatory subject in the prevention of anti-money laundering.
Collection Officer
Scotiabank
Dominican Republic
09.2016 - 07.2017
- Developed collection strategies for delinquent accounts, including payment arrangements with customers.
- Negotiated and monitored payment plans with customers in order to resolve outstanding debts.
- Maintained accurate records of collection activities in customer database.
- Processed payments from customers according to company policies and procedures.
- Drafted correspondence outlining payment terms for delinquent accounts.
- Updated company's database daily with new details regarding collections and activity on delinquent accounts.
- Collaborated with delinquent members to create effective payment plans and quickly resolve accounts.
- Researched delinquent accounts to identify key contact details, current phone numbers and email addresses.
- Spoke to delinquent members by phone and identified why accounts had not been paid.
- Reached out customers to collect outstanding payments via one-time or negotiated installment methods.
- Updated accounts with documentation of interactions and current information.
- Received and submitted payments and applied amounts to customer balances.
- Performed research and due diligence to resolve issues.
- Oversaw and trained new employees on collection methods, documentation requirements and performance strategies.
- Investigated customer accounts to ensure accuracy of balances due.
- Performed skip-tracing activities to locate missing debtors or those who have moved without leaving forwarding addresses.
- Communicated regularly with internal departments regarding changes in account status or other related matters.
- Provided customer service support by responding promptly to inquiries from both customers and internal staff members.
- Collaborated effectively with team members on various projects related to collections activity.
- Followed up on overdue accounts via telephone calls, emails, letters, or other means of communication.
- Assessed financial situations of debtors and offered potential solutions for repayment.
Customer Service and Retention Agent
Stream Global Services
Dominican Republic
05.2012 - 04.2016
- Provided customer service to clients through phone and email communication.
- Developed customer relationships and ensured satisfaction with services.
- Responded promptly to customer inquiries and complaints in a professional manner.
- Maintained accurate records of all customer interactions, process customer accounts and file documents.
- Assisted customers with placing orders, answering questions about products, pricing, availability, product uses and credit terms.
- Performed administrative tasks such as data entry, filing paperwork, updating databases and preparing reports.
- Processed payments from customers by cash, check or credit cards accurately according to company guidelines.
- Upsold additional products or services when appropriate in order to meet sales goals.
- Utilized computer systems for tracking, information gathering and and or troubleshooting.
- Attended team meetings regularly to discuss updates on products, services and policies changes.
- Followed established procedures for processing returns, exchanges, refunds while maintaining high levels of accuracy.
- Participated in ongoing training programs related to job duties or responsibilities.
- Actively participated in developing strategies for improving customer relations.
- Delivered excellent service via inbound and outbound calling efforts, meeting established minimum targets.
- Removed barriers to drive end-to-end resolution of servicing and billing.
- Communicated with clients to determine property needs and budget constraints.
Education
Bachelor's Degree in Computer Science -
Universidad Autónoma de Santo Domingo (UASD)
04.2024
Bachelor's Degree in Accounting -
Universidad Dominicana O&M
01.2018
Skills
- Strategic Planning
- Tele-sales
- Operational Excellence
- Communication
- Relationship Building
- Team Leadership
- Territory Management
- Resource Allocation
- Competitive Intelligence
- Product Education
- Customer & Staff Relations
- Research & Analysis
- Process Improvements
- Lead Generation
- Problem Solving
- Goal Oriented
- Self-Motivated
- Quality Focused
- Delivery Excellence
- Collections
- Billing
- Quality Assurance
- Efficient
- Well Organized
- Oral & Written Communication
- Accounting & Financial Reporting
- Competitive Analysis
- Sales Presentations
- Business Relationship Management
- Lead prospecting
- Salesforce
- Lead Development
- Product expertise
- Account development
- B2B background
- Market Research
- Sales strategy
- Account Management
- Marketing support
- Product Knowledge
- Staff Training
- Project Management
- Web technologies and services
- Contract Negotiation
- Territory Development
- Performance Tracking
- Consultative Sales
- Sales proposal creation
- Proposal Writing
- Social Media Marketing
Certification
- Cambridge English Certificate - 2019
- Web Analytics - 2019
- Java Applications: J2EE - 2019
- Effective Communication in the Team - 2017
- Money Laundering and Financing of Terrorism - 2017
- Advanced Excel Diploma - 2016
- Technical Diploma in Accounting and Finance - 2016
- Computer Repair - 2010
Technological Proficiencies
- Microsoft Office Certifications
- Microsoft Dynamics 365
- SalesForce.com
- Slack
- Customer Relationship Management (CRM)
- Nexo
- Oneglass
- Google Suite
- RingCentral
- Outlook
- MS Excel
- Genesys
- Cisco
- ZoomInfo
- Sales Navigator
- Zoom
- Drift
- Demand-base
- Microsoft Teams
- OneDrive
- Dropbox
- Tech Target
- Autobound
- Outreach
- Asana
Accomplishments
- Always giving the extra-mile.
- Received recognition for exceeding monthly goals.
- Promoted to BDR Team Lead.
Languages
Spanish
First Language
English
Proficient (C2)
C2
Italian
Beginner
A1
Catalan
Beginner
A1
Timeline
Senior Business Development Rep Analyst
Palo Alto Networks via Accenture
09.2022 - Current
Sales Development Representative
Google Cloud Marketing via N3/Accenture
10.2021 - 09.2022
Business Development Representative
Palo Alto Networks via N3 Results
05.2021 - 10.2021
Business Development Representative
Epicor Software via N3 Results
08.2020 - 04.2021
Channel Partner Development Manager
G Data Software via Innotec Marketing
02.2019 - 08.2020
Business Quality Assurance Officer
Scotiabank
08.2018 - 11.2018
Documentation Analyst
Manpower Group
07.2017 - 08.2018
Collection Officer
Scotiabank
09.2016 - 07.2017
Customer Service and Retention Agent
Stream Global Services
05.2012 - 04.2016
Bachelor's Degree in Computer Science -
Universidad Autónoma de Santo Domingo (UASD)
Bachelor's Degree in Accounting -
Universidad Dominicana O&M
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