Laila Marin

Spearhead and implement social media strategies tailored to the German and UK markets, ensuring brand consistency and local relevance.

Manage client relationships, leading regular meetings to present key findings and campaign progress.

Oversee influencer and freestyle marketing campaigns, handling strategy, execution and performance tracking.

Lead performance analysis through monthly reports, identifying insights to refine strategy and improve engagement.

Manage and coordinate the design team, to produce social media assets that support the overall strategy.

Coordinate with the paid media team to manage and optimize social media ad campaigns.

Create and schedule monthly content across Instagram, TikTok, Facebook and Youtube ensuring platform- specific optimization.

Influencer Marketing Campaigns

Community Management

Discuss promotional strategy and activities for the DACH market.

Build strong client relationships to maintain old business and acquire new customers.

Driving revenue growth and retention. Write clear marketing copy to promote our products/services.

• Manage the social media account for the German Market, tailoring content and strategies to local preferences and trends
• Collaborate closely with the Growth team to implement strategies aimed at increasing brand visibility and engagement in key markets.
• Lead efforts to identify and establish partnerships with affiliated veterinary clinics, contributing to business development and customer acquisition.
• Executed influencer marketing campaigns

Led the growth and management of key accounts in DACH and UK, identifying new business opportunities and building long-term client relationships.

Managed and motivated a regional sales team, setting targets, tracking performance, and ensuring achievement of sales goals.

Designed and executed country-specific email marketing campaigns, adapting content and messaging to local preferences and market conditions.

Coordinated multiple construction projects across Germany, ensuring timelines, budgets, and quality standards were met.

Prepared and managed contracts for workers, ensuring compliance with legal and company standards.

Handled all administrative tasks, including project documentation and regulatory compliance paperwork.

Acted as the main point of contact between the team and the German-speaking workforce, translating and facilitating communication due to language barriers.

Managed inbound calls from clients reporting IT issues, specifically related to hardware malfunctions and system failures.

Collected and documented detailed information about technical issues, including error codes and system status, for repair processing.

Organized and sent client data to the appropriate repair center for further action, ensuring timely and accurate handling of repair requests.