Summary
Overview
Work history
Education
Skills
Websites
Certification
LANGUAGES
Projects
Awards
Accomplishments
Timeline
Generic
Klemen Steklačič

Klemen Steklačič

Madrid,Madrid

Summary

Content professional with extensive experience managing the full lifecycle of content delivery for UEFA competitions (UCL, UEL, UECL, WUCL, EURO U21), solely responsible for end-to-end content across 300+ matches. Oversaw campaign allocation for partners and approved content files from external suppliers, ensuring brand consistency and high-quality output.


Skilled in multi-platform distribution and collaboration with UEFA, clubs, and global sponsors (Mastercard, PepsiCo, FedEx, PlayStation, Heineken, Adidas, Qatar Airways).


Recognized by UEFA with a formal recommendation for outstanding contributions to content operations and partner campaigns. Passionate about creating engaging football content and enhancing fan experiences.

Overview

8
8
years of professional experience
12
12
years of post-secondary education
1
1
Certification

Work history

Content Manager for the UEFA Team

AIM Sports
Madrid
09.2024 - 09.2025

Content professional with extensive experience managing the full lifecycle of content delivery for UEFA competitions (UCL, UEL, UECL, WUCL, EURO U21), solely responsible for end-to-end content across 300+ matches. Oversaw campaign allocation for partners and approved content files from external suppliers, ensuring brand consistency and high-quality output. Skilled in multi-platform distribution and collaboration with UEFA, clubs, and global sponsors (Mastercard, PepsiCo, FedEx, PlayStation, Heineken, Adidas, Qatar Airways). Recognized by UEFA with a formal recommendation for outstanding contributions to content operations and partner campaigns. Passionate about creating engaging football content and enhancing fan experiences.

Event Coordinator

Business Football League of Slovenia
Ljubljana
04.2024 - 09.2024
  • Managed and coordinated events, including monthly football tournaments for Slovenian companies.
  • Collaborated with sponsors to ensure successful event execution.
  • Oversaw logistics, scheduling, and resource allocation for seamless operations.

Physical Education Teacher

Primary schools Ferda Vesela & Zagradec
Ljubljana
09.2022 - 09.2024
  • Taught various sports, including swimming and skiing, to students in grades 1-9.
  • Designed tailored lesson plans for diverse skill levels and age groups.
  • Fostered positive learning environments to promote physical activity and skill advancement.
  • Organised and supervised sports activities and competitions to enhance teamwork and sportsmanship.

Digital Marketer & Football Manager (UEFA B)

FC Ivančna Gorica
Ivančna Gorica, Slovenia
08.2020 - 09.2024
  • Established and managed performance targets for team and individual players, aligning with strategic goals.
  • Designed and implemented training and fitness programmes to achieve individual and team objectives.
  • Regularly analysed team and player achievements to gauge progress and highlight improvement areas.
  • Developed and executed digital strategies to bolster organisational goals and audience outreach.
  • Set up, designed, and managed website and social media platforms to improve online presence.
  • Collaborated with coaching staff and management to enhance both individual and team performance.
  • Implemented innovative approaches for engaging audiences across digital channels.

Research Project Assistant

TIMING - Ljubljana Marathon
Ljubljana
10.2019 - 05.2020
  • Contributed ideas in meetings, assisting in creation of projects to enhance efficiency.
  • Ensured accurate data entry across multiple organizational databases and maintained documentation standards.
  • Produced reports analysing job performance to streamline processes and improve operational efficiency.
  • Identified workflow issues with management and implemented effective solutions for improvement.
  • Supported the analysis of market opportunities and threats to inform strategic decision making.

Marketing

T-2 (Telecommunications company)
Ljubljana
05.2020 - 11.2020
  • Resolved customer complaints to uphold brand reputation effectively.
  • Managed client communications through phone, email, and meetings for timely resolutions.
  • Collaborated with cross-functional teams to address customer needs efficiently.
  • Collected customer feedback to improve service standards and streamline processes.

Sports Coach

Sports Clubs Olimp & Lion
Ljubljana
08.2017 - 09.2024
  • Designed age-appropriate training programmes to enhance physical fitness and teamwork.
  • Trained and developed young students in athletics, football, and motor skills.
  • Fostered an inclusive environment to motivate student engagement and skill development.
  • Monitored student progress, providing constructive feedback to achieve athletic goals.
  • Organised and supervised practice sessions, drills, and competitive events.

Education

Professional Diploma - Digital Marketing

Digital Marketing Institute (DMI Pro)
Ireland, Dublin
12.2023 - 02.2024

Master's degree - Sport Management

University of Ljubljana, Faculty of Economics
Slovenia, Ljubljana
10.2018 - 10.2023

Master's degree - Physical Education

University of Ljubljana, Faculty of Sport
Slovenia, Ljubljana
10.2020 - 12.2023

Bachelor's degree - Physical Education

University of Ljubljana, Faculty of Sport
Slovenia, Ljubljana
10.2014 - 09.2018

Skills

  • Content Management & Coordination
  • Venue Management Specialist
  • Project Management
  • Sport Management
  • Event Management
  • SEO understanding
  • Copywriting
  • Brand awareness
  • Content management systems
  • Database management
  • Google Analytics
  • Cross-Platform knowledge
  • Deadline management
  • Content curation
  • Customer relationship management
  • Collaborative working
  • Resilience under pressure
  • Time efficiency
  • Team player
  • Interpersonal communication
  • Strategic planning
  • Client communication
  • Team Leadership
  • Customer Service
  • Marketing Strategy
  • Microsoft Office
  • Research Projects
  • Coaching
  • Physical Education

Certification

  • The Fundamentals of Digital Marketing (Google Digital Garage) - Credential ID: PFYNVTY45
  • Project Management Skills for Leaders (PMI - Project Management Institute, LinkedIn Learning)
  • Leading in Crisis (PMI - Project Management Institute, LinkedIn Learning)

LANGUAGES

English - Advanced
Spanish - Intermediate
Slovenian - Native
Croatian - Native

Projects

Research-Consulting Project in a Sports Organization: Strategy analysis and developing strategy suggestions for the Volkswagen Ljubljana Marathon (until 2020)

Awards

Certificate of Excellence: Ranked among the top 1% of students, Faculty of Economics, University of Ljubljana (Generation 2019/2020)

Accomplishments

Certificate of Excellence: Ranked among the top 1% of students, Faculty of Economics, University of Ljubljana (Generation 2019/2020).


UEFA and AIM Sport Recommendation Letter

Timeline

Content Manager for the UEFA Team

AIM Sports
09.2024 - 09.2025

Event Coordinator

Business Football League of Slovenia
04.2024 - 09.2024

Professional Diploma - Digital Marketing

Digital Marketing Institute (DMI Pro)
12.2023 - 02.2024

Physical Education Teacher

Primary schools Ferda Vesela & Zagradec
09.2022 - 09.2024

Master's degree - Physical Education

University of Ljubljana, Faculty of Sport
10.2020 - 12.2023

Digital Marketer & Football Manager (UEFA B)

FC Ivančna Gorica
08.2020 - 09.2024

Marketing

T-2 (Telecommunications company)
05.2020 - 11.2020

Research Project Assistant

TIMING - Ljubljana Marathon
10.2019 - 05.2020

Master's degree - Sport Management

University of Ljubljana, Faculty of Economics
10.2018 - 10.2023

Sports Coach

Sports Clubs Olimp & Lion
08.2017 - 09.2024

Bachelor's degree - Physical Education

University of Ljubljana, Faculty of Sport
10.2014 - 09.2018
Klemen Steklačič