Resumen profesional
Datos destacados
Experiencia
Formación
Enfatiza tus habilidades clave
Sitios web, porfolio, etc.
Personalizado
Idiomas
Cronología
Generic
Julieta García Murcia

Julieta García Murcia

Resumen profesional

I have extensive experience in the sector and I am able to take responsibility and make decisions with solvency. I have good communication and relationship skills with different stakeholders.
I am used to working environments where commitment and the ability to work as part of a team are valued. I am defined by my dynamism, proactivity and enthusiasm.

I am looking for professional development.

Datos destacados

24
24
years of professional experience
8
8
years of post-secondary education

Experiencia

Head of Customer Marketing Retail & Ecommerce

SUNTORY GLOBAL SPIRITS
01.2023 - 03.2025
  • Responsible for managing a team of 6 people
  • Lead Strategy and Channel Plan aligning Marketing, Sales and RGM ensuring alignment with business goals
  • Market analysis and category development opportunities
  • Price and Promotion design, analysis and monitoring
  • Management and optimization of BI for the channel
  • Coordinated with agencies for the management and provision of materials and services to support the channel's need

Trade Marketing Spain Director

DEOLEO, S.A.
09.2017 - 01.2023


  • Responsible for the design and execution of the brand strategy across different channels.
  • Participation in the annual strategic plans for the BU
  • Team leader of 11

Senior Trade Marketing

THE SUNTORY SCHWEPPES GROUP
04.2016 - 09.2017
  • Responsible for the channel's brand strategy and execution, optimising investment and increasing sales with the clients, Carrefour, Mercadona, DIA, ALDI, Lidl, Digital pure players, and Cash&Carry

Loyalty Club Manager

DIA GROUP
01.2014 - 03.2016
  • Responsible for the development of the loyalty strategy for DIA Spain
  • Team Leader of 6

Club DIA magazine responsible

DIA GROUP
04.2012 - 03.2016
  • Content coordination, supervision and validation suggested and created by the editorial and other suppliers
  • Target generation and distribution to the 700,000 top clients, edited quarterly

Category Marketing Loyalty- CRM

DIA GROUP
04.2008 - 01.2014
  • Design, development and analysis of the loyalty actions for different categories

Assistant Brand Manager. Aquabona & Innovation

THE COCA COLA COMPANY
05.2007 - 12.2008

Event and Brand activation coordinator

DIAGEO
11.2000 - 04.2008

Formación

Mini MBA - Marketing

Mark Ritson
04.2020 - 06.2020

Master - Digit@l Marketing & Online Strategy

ISDI

Course - Introduction to Marketing

University of Bath

Degree - Economics

Universidad Carlos III
01.2004 - 01.2007

Degree - Business Management and Administration

Universidad Carlos III
01.2000 - 01.2005

Enfatiza tus habilidades clave

  • Result-oriented Leader
  • Multi stakeholder management
  • Passion for working in dynamic environments
  • Flexibility and adaptability
  • Problem Solving
  • Commitment and accountability

Personalizado

  • English, High level both spoken and written (one year stay in the UK in 2006)
  • 7 Habits of Highly Effective People, R. Covey, CEGOS, 12/19
  • IT Skills, MS Windows Office. Professional, Power BI, SQL

Idiomas

Español
Idioma nativo
Inglés
Avanzado
C1

Cronología

Head of Customer Marketing Retail & Ecommerce

SUNTORY GLOBAL SPIRITS
01.2023 - 03.2025

Mini MBA - Marketing

Mark Ritson
04.2020 - 06.2020

Trade Marketing Spain Director

DEOLEO, S.A.
09.2017 - 01.2023

Senior Trade Marketing

THE SUNTORY SCHWEPPES GROUP
04.2016 - 09.2017

Loyalty Club Manager

DIA GROUP
01.2014 - 03.2016

Club DIA magazine responsible

DIA GROUP
04.2012 - 03.2016

Category Marketing Loyalty- CRM

DIA GROUP
04.2008 - 01.2014

Assistant Brand Manager. Aquabona & Innovation

THE COCA COLA COMPANY
05.2007 - 12.2008

Degree - Economics

Universidad Carlos III
01.2004 - 01.2007

Event and Brand activation coordinator

DIAGEO
11.2000 - 04.2008

Degree - Business Management and Administration

Universidad Carlos III
01.2000 - 01.2005

Master - Digit@l Marketing & Online Strategy

ISDI

Course - Introduction to Marketing

University of Bath
Julieta García Murcia