Julieta García Murcia
Resumen profesional
I have extensive experience in the sector and I am able to take responsibility and make decisions with solvency. I have good communication and relationship skills with different stakeholders.
I am used to working environments where commitment and the ability to work as part of a team are valued. I am defined by my dynamism, proactivity and enthusiasm.
I am looking for professional development.
Datos destacados
24
24
years of professional experience
8
8
years of post-secondary education
Experiencia
Head of Customer Marketing Retail & Ecommerce
SUNTORY GLOBAL SPIRITS
2023.01 - 2025.03
- Responsible for managing a team of 6 people
- Lead Strategy and Channel Plan aligning Marketing, Sales and RGM ensuring alignment with business goals
- Market analysis and category development opportunities
- Price and Promotion design, analysis and monitoring
- Management and optimization of BI for the channel
- Coordinated with agencies for the management and provision of materials and services to support the channel's need
Trade Marketing Spain Director
DEOLEO, S.A.
2017.09 - 2023.01
- Responsible for the design and execution of the brand strategy across different channels.
- Participation in the annual strategic plans for the BU
- Team leader of 11
Senior Trade Marketing
THE SUNTORY SCHWEPPES GROUP
2016.04 - 2017.09
- Responsible for the channel's brand strategy and execution, optimising investment and increasing sales with the clients, Carrefour, Mercadona, DIA, ALDI, Lidl, Digital pure players, and Cash&Carry
Loyalty Club Manager
DIA GROUP
2014.01 - 2016.03
- Responsible for the development of the loyalty strategy for DIA Spain
- Team Leader of 6
Club DIA magazine responsible
DIA GROUP
2012.04 - 2016.03
- Content coordination, supervision and validation suggested and created by the editorial and other suppliers
- Target generation and distribution to the 700,000 top clients, edited quarterly
Category Marketing Loyalty- CRM
DIA GROUP
2008.04 - 2014.01
- Design, development and analysis of the loyalty actions for different categories
Assistant Brand Manager. Aquabona & Innovation
THE COCA COLA COMPANY
2007.05 - 2008.12
Event and Brand activation coordinator
DIAGEO
2000.11 - 2008.04
Formación
Mini MBA - Marketing
Mark Ritson
2020.04 - 2020.06
Master - Digit@l Marketing & Online Strategy
ISDI
Course - Introduction to Marketing
University of Bath
Degree - Economics
Universidad Carlos III
2004.01 - 2007.01
Degree - Business Management and Administration
Universidad Carlos III
2000.01 - 2005.01
Enfatiza tus habilidades clave
- Result-oriented Leader
- Multi stakeholder management
- Passion for working in dynamic environments
- Flexibility and adaptability
- Problem Solving
- Commitment and accountability
Sitios web, porfolio, etc.
Personalizado
- English, High level both spoken and written (one year stay in the UK in 2006)
- 7 Habits of Highly Effective People, R. Covey, CEGOS, 12/19
- IT Skills, MS Windows Office. Professional, Power BI, SQL
Idiomas
Español
Idioma nativo
Inglés
Avanzado
C1
Cronología
Head of Customer Marketing Retail & Ecommerce
SUNTORY GLOBAL SPIRITS
2023.01 - 2025.03
Mini MBA - Marketing
Mark Ritson
2020.04 - 2020.06
Trade Marketing Spain Director
DEOLEO, S.A.
2017.09 - 2023.01
Senior Trade Marketing
THE SUNTORY SCHWEPPES GROUP
2016.04 - 2017.09
Loyalty Club Manager
DIA GROUP
2014.01 - 2016.03
Club DIA magazine responsible
DIA GROUP
2012.04 - 2016.03
Category Marketing Loyalty- CRM
DIA GROUP
2008.04 - 2014.01
Assistant Brand Manager. Aquabona & Innovation
THE COCA COLA COMPANY
2007.05 - 2008.12
Degree - Economics
Universidad Carlos III
2004.01 - 2007.01
Event and Brand activation coordinator
DIAGEO
2000.11 - 2008.04
Degree - Business Management and Administration
Universidad Carlos III
2000.01 - 2005.01
Master - Digit@l Marketing & Online Strategy
ISDI
Course - Introduction to Marketing
University of Bath