Julia Jachmann
Cambrils
Overview
19
19
years of professional experience
Work History
Social Media Manager
LIXIL EMENA & GROHE
11.2019 - Current
- Developed and executed social media strategy, enhancing brand visibility and audience engagement.
- Supported onboarding of new social media team members plus recruitment and oversight for working student.
- Coordinated social media budget and collaborated with agencies for effective campaign management.
- Successfully implemented social media toolkits for quarterly marketing and sales campaigns.
- Supported re-launch of GROHE's subbrand GROHE SPA including on-site content production and social media communication for the exhibition during 2023's Milan Design Week, including influencer management.
- Orchestrated a high-impact Influencer Campaign, managing a €500k budget across 10 markets.
- Led social media communication during the launch of 'GROHE X,' coordinating content planning and rollout.
- Conducted in-house training sessions on LinkedIn and sourced a new social media management platform.
Social Media Manager
GROHE
06.2017 - 11.2019
- Spearheaded social media strategy, acting as the Single Point of Contact for the EMENA region.
- Coordinated social media content calendar for local adaptation and managed agencies for content creation.
- Onboarded countries to Facelift Cloud.
- Facilitated a workshop with YouTube lab 'The Zoo'.
- Created guidance documents and conducted training sessions for employee social media guidelines.
Manager Social Media
PR, UCI Kinowelt
06.2016 - 12.2016
- Formulated a social media strategy to boost engagement and brand visibility.
- Managed press communications for the premiere screening of the German production "Radio Heimat" in Bochum.
Global Social Media Manager
The Adecco Group
06.2016 - 12.2016
- Provided consulting and training services for 26 countries, focusing on social media management, communication, recruiting, and advertising.
- Served as the primary liaison with external partners, including LinkedIn, Hootsuite, and Brandwatch.
- Managed and curated content for the Adecco Group's social media profiles on Facebook, LinkedIn, Google Plus, and Instagram.
- Social Recruiting Study 2014: Led a comprehensive study on social recruiting strategies.
- Work Trends Study 2015: Orchestrated a global study spanning 26 countries, overseeing social advertising, and creative agency, managing the editorial calendar and content for adecco.com/worktrends.
- Social Media Manager for Adecco Leadership Conference: Managed social media activities for the Adecco Leadership Conference in Prague in 2016, ensuring its online presence was engaging and informative.
Manager Online Marketing And Social Media
Adecco
06.2014 - 05.2016
- Formulated and executed comprehensive social media strategies for three major brands: Adecco, DIS AG, and euro engineering AG across various social media platforms.
- Led the development of the DIS AG subdomain "DIS AG Einblicke."
- Crafted a strategic social media plan for the "Adecco Experience" project and ensured its successful execution.
- Spearheaded the implementation and oversight of the corporate blog "Mehr von uns."
Referent Online/ Social Media, Adecco
01.2013 - 06.2014
- Accountable for managing the adecco.de website and overseeing Adecco's corporate social media presence on platforms including Facebook, Twitter, Google Plus, LinkedIn, kununu, and YouTube.
- Successfully supervised the relaunch of the adecco.de website and collaborated closely with a creative agency during the process.
- Led the development of a comprehensive social media reporting system.
Working Student Online Marketing
Nokia
10.2011 - 12.2012
Technical Coordinator Regional Crisis Management
Bp
01.2010 - 09.2011
Auszubildende/ Student
Bp
10.2007 - 07.2009
Student
Capgemini
08.2004 - 09.2007
Education
Master of Arts - Medien Management
Mediadesign University of Applied Sciences
Düsseldorf2011
Associate of Arts - International Business Administration
Duale Hochschule Mannheim (DHBW)
Mannheim2007
Skills
- Project Management
- Marketing Communications
- Digital Marketing
- Marketing Strategy
- Social
- Media Marketing
- Online Marketing
- English
Languages
English
Bilingual or Proficient (C2)
Spanish
Elementary (A2)
Timeline
Social Media Manager
LIXIL EMENA & GROHE
11.2019 - Current
Social Media Manager
GROHE
06.2017 - 11.2019
Manager Social Media
PR, UCI Kinowelt
06.2016 - 12.2016
Global Social Media Manager
The Adecco Group
06.2016 - 12.2016
Manager Online Marketing And Social Media
Adecco
06.2014 - 05.2016
Referent Online/ Social Media, Adecco
01.2013 - 06.2014
Working Student Online Marketing
Nokia
10.2011 - 12.2012
Technical Coordinator Regional Crisis Management
Bp
01.2010 - 09.2011
Auszubildende/ Student
Bp
10.2007 - 07.2009
Student
Capgemini
08.2004 - 09.2007
Master of Arts - Medien Management
Mediadesign University of Applied Sciences
Associate of Arts - International Business Administration
Duale Hochschule Mannheim (DHBW)
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