Josep Maria Martinez Diumenge
Barcelona
Summary
BTB and BTC leader with demonstrated success leading financial systems, pricing management and programs. Knowledgeable about regulatory requirements and successful strategies for maintaining optimal controls. Well-organized, proactive and adaptable to changing markets.
Overview
25
25
years of professional experience
Work History
BI & Reporting Manager
IMC Toys (BTC)
02.2020 - 06.2023
- Prepared and distributed internal reports and financial statements and coordinated company's audits prior to deadline dates.
- Provided expert advice on budgeting processes to organizations, effectively initiating revenue increases and bolstering business opportunities.
- Generated financial and operational reports to assist management with business strategy.
- Researched various accounting issues and implemented remediation processes.
- Forecasted trends and recommended improvements based on financial risk analyses.
- Created reports, presentations and other materials for executive staff.
Sales Development Manager
SOL's- Solo Invest (BTB)
04.2018 - 12.2019
- Trained and mentored sales personnel to apply best practices and techniques.
- Developed deep understanding of customer needs, priorities and pain points to deliver customized service.
- Created customer loyalty programs to increase repeat business.
- Qualified leads by scheduling introductory discovery meetings and calls.
- Collaborated with sales, marketing and other internal teams to meet shared goals.
- Developed useful pricing models to maximize profit margins and generate leads.
- Resolved problems with high-profile customers to maintain relationships and increase return customer base.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
Pricing Manager EMEA
BIC Graphic (BTB)
12.2011 - 08.2017
- Analyze and prepare sales offers in collaboration with the sales team, in a BTB model (Distributors, Tobacco companies and Hospitality business).
- Developed creative presentations, trend reports, kitted assets, and product data sheets.
- Analyzed and reported on KPIs to validate and demonstrate success of campaigns.
- Mentored local personnel on best practices and protocols to maximize productivity.
- Develop with sales management pricing strategies and sales policy according to each customer,each market and industry.
- P&L and KPIs follow up and analysis (company, brand, industry, customer)
- Competition follow up
- Train sales teams in pricing, KPIs & bonus follow up and BI tools.
Sales Analyst EMEA-Worldwide
BIC Graphic (BTB)
04.2010 - 11.2011
- Applied sales forecasting techniques and strategic planning to verify sales and profitability of products, lines and services.
- Gathered, organized and analyzed data, resolved discrepancies and modeled information.
- Developed Tableau BI from the business point of view and processes to help improve operational efficiency and enhance sales team productivity.
- Produced scheduled and ad hoc reports using Tableau.
- From April 2018 up to April 2010, this role covered EMEA region, from April 2010 I assumed this position at worldwide level, including Subsidiaries allocated in North and South America.
Sales Analyst BIC Iberia
BIC (BTC)
12.2003 - 04.2008
- Key player in the new Sales Policy Implementation (first analysis, implementation and post analysis with real results).
- New trade terms for customers and new sales working methodology. Result was a great success; structured sales policy, customer terms according to customer potentiality, optimization of profit (+5PP in P&L). This policy implemented in the BIC (BTC) was implemented in the BTB once I joined BIC Graphic later on.
- Follow up with sales team of customers terms and customer profitability.
- Yearly, List price creation.
- Training to sales teams in BI tools and sales policy implementation.
Sales/Marketing Officer
Oceano Grupo Editorial
04.2000 - 10.2003
- Evaluated market data to develop and create business strategies and marketing plans.
- Suggested innovative ideas to increase sales and improve customer experience.
- Analyzed sales and marketing data for improved strategies.
- Developed positive, performance-based internal sales and marketing culture to include mentoring staff.
Office Suport
COPCA
09.1998 - 07.1999
- Created, maintained and updated filing systems for paper and electronic documents.
- COPCA: Catalan government office, to support catalan companies to export in Nordics and Baltic Republics.
- Market research, competition analysis.
- Intership position for 1 year
Product Manager
Esselte
10.1998 - 04.1999
- Documented user stories, specifications, and product features into detailed work order to communicate across teams and build mandatory requirements.
- Communicated effectively with team members to deliver updates on project milestones and deadlines.
- Developed product documentation to communicate upcoming features and products to internal teams.
- Reviewed sales, customer concerns, and new opportunities to drive business strategy at weekly planning sessions.
- Collaborated with sales, marketing, and support teams to launch products on time and within budget.
- Covering a maternity leave (temporary position)
- Contact at Marketing Level with HQ in Belgium for the product categories managed.
Education
MBA - Business Administration
Universitat De Barcelona (last Year in CBS-Copenh)
Barcelona06.1998
Skills
- Administrative Support
- BI Tools knowledge: Cognos, Tableau, Board, Power BI
- Excel expertise
- ERPs worked (JDE, SAP)
- CRM worked (Siebel)
- Balance Sheet Analysis
- Excellent Interpersonal Skills
- Forecasting Skills
- Customer Inquirie
- Financial Reporting and Analysis
- Experience Management
- Pricing specialist
Languages
Spanish
Bilingual or Proficient (C2)
Catalan
Bilingual or Proficient (C2)
English
Advanced (C1)
Portuguese
Beginner (A1)
French
Beginner (A1)
Timeline
BI & Reporting Manager
IMC Toys (BTC)
02.2020 - 06.2023
Sales Development Manager
SOL's- Solo Invest (BTB)
04.2018 - 12.2019
Pricing Manager EMEA
BIC Graphic (BTB)
12.2011 - 08.2017
Sales Analyst EMEA-Worldwide
BIC Graphic (BTB)
04.2010 - 11.2011
Sales Analyst BIC Iberia
BIC (BTC)
12.2003 - 04.2008
Sales/Marketing Officer
Oceano Grupo Editorial
04.2000 - 10.2003
Product Manager
Esselte
10.1998 - 04.1999
Office Suport
COPCA
09.1998 - 07.1999
MBA - Business Administration
Universitat De Barcelona (last Year in CBS-Copenh)
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