João Carlos Guitart Pinto Franco Martins
Summary
Senior-level Supply Chain and Operations leader with extensive experience in creating strategies and leading execution of all global supply chain activities, including procurement, manufacturing, and distribution management. Manages and leads cross-functional teams to drive product supply and productivity improvements. Leads risk mitigation, while driving supply chain strategies for end-to-end pipeline management and supply planning. Skilled in negotiation and strategic decision making, perfected by 20 years of experience in leading organizational business units.
Overview
2025
2025
years of professional experience
7
7
years of post-secondary education
1
1
Language
Work History
E.U. Multicountry Copacking Lead
COCA-COLA EUROPACIF PARTNERS
2 2021 - Current
- Reporting to the Central Planning Director, lead the Copacking department and a project management team of 6
- In charge of Planning all the CCEP Multicountry Copackers( Monster, Capri Sun, Refrescos, Konings, Atlantic Industries, Costa Coffee, Freestyle)
- Responsible for a volume of 140Mio U.C
- - Implementation and management of the new CCEP Mid-Term Copacking Department
- - New S&OE & S&OP routines with the Strategic Partners and participate in relevant BU S&OE and S&OP meetings, leading the Copacking topics
- - Manage the end-to-end supply planning of Copacking activities
- Both Short & Mid-Term Planning
- - Management of finish goods and ingredients
- - New solutions and processes to bring more efficiency in the ways of working and optimizing costs
- O 9% Service Level Increase on Monster and Carpi Sun
- O Concentrate Management - 355K€ decrease on Residuals
Strategy & Development Network Optimization
COCA-COLA EUROPEAN PARTNERS
03.2020 - Current
- Reporting to the Network Director
- In charge of leading strategic projects in the CCEP Network and supporting leadership on having data-driven network strategic decisions(18 months to 5 years) at the CCEP broad level
- - Lead the Project Aurora ( La Coruna ) - Manufacturing and Site cost €1.5M savings
- - Competitiveness Lead Cross Border Project - Logistic efficiency cost reduction €0.47M
- - Cross Border Simulator implementation
- - Support Grand Paris Project
Supply Chain Associate Director of Logistics
COCA-COLA EUROPEAN PARTNERS
01.2019 - Current
- Reporting to the Iberian Corporative Supply Chain Logistics Director, lead the Portugal Supply Chain department and project management team of 50
- In charge of Warehouse/Distribution and logistics
- Responsible for an 11,3M€ Operating Budget
- - CCEP European Project Leader Cross-Borders Deliveries & Logistic RTM 2020 - 2024
- - CCEP European Project Leader Distribution Performance and Optimization 2019-2023 - €10.1M Opportunities identified (Transport optimization & DSD to CWD)
- - Logistics Portugal Road Map 2020-2023 - € 0.39M cost reduction through the best Network for Portugal
- - Iberian Returnable Glass Bottles Logistic & Transportation Manager - Production Accuracy (+7pp), nº of trips reduction ( -13%), cost reduction (- € 0,37M)
- - Negotiated new agreements with Transport and 3PL and secured 0,4M€ in savings
- - From 16ª Place in 2009 to 5ª Place in the Logistics & Customer Service Survey (Advantage Group) in 2018
Supply Chain Associate Director of Logistics & Planning
COCA-COLA EUROPEAN PARTNERS
10.2013
- Reporting to the Iberian Corporative Supply Chain Logistic Planning Director, led the Portugal Supply Chain department and project management team of 58
- In charge of Warehouse/Distribution, Logistics, Forecast & Production Planning, Raw Material Management, and import/export functions
- - Iberian Bottlers Integration Processes and Systems
- - Implementation of the S&OP Spanish process locally
- - Operational cost increase of 15%, for a 41% plus in sales and with a reduction of 19% by Unit case
- - Export increase of 61% to Spain and Africa
- - Iberian Returnable Glass Bottles Logistic & Transportation Manager
- - Logistics & Planning Headcount standardization
Various Positions
COCA-COLA EUROPEAN PARTNERS
01.2004 - 01.2013
- I held various positions across COCA-COLA EUROPEAN PARTNERS, such as senior planning manager, demand manager, senior marketing manager, and national key account
- Pescanova - National Key Account
- Eagel Star - Financial Consultant
- FONSECA & BURNAY BANK - Trainee
Education
Advance Program - Marketing for Executives
INDEG BUSINESS SCHOOL - ISCTE
03.2003 - 06.2003
MBA - Master in Business Administration, a degree in Finances
INDEG BUSINESS SCHOOL - ISCTE
09.1996 - 12.1997
Theses - PME´s Strategies for Portugal.
COCITE UNIVERSITY
Engineering - Decisional Systems
COCITE UNIVERSITY
09.1989 - 07.1995
Skills
Supply Chain Management
Personal Information
Nationality: Portuguese (EU citizen)
Otherskillsandcompetencies
COCA-COLA UNIVERSITY, 11/2012, Operational Excellence Leader, COCA-COLA UNIVERSITY, 03/2012, Refrige- Operational Excellence Diagnostic (Supply Chain Team Leader), COCA-COLA UNIVERSITY, 02/2008, Demand Management Course Pilot, Native, Business Fluent, Business Fluent, Basic, Advanced Microsoft Office, User in SAP & SAP APO, SAP IBP, EWR & Supply Chain Data Guru
Timeline
Strategy & Development Network Optimization
COCA-COLA EUROPEAN PARTNERS
03.2020 - Current
Supply Chain Associate Director of Logistics
COCA-COLA EUROPEAN PARTNERS
01.2019 - Current
Supply Chain Associate Director of Logistics & Planning
COCA-COLA EUROPEAN PARTNERS
10.2013
Various Positions
COCA-COLA EUROPEAN PARTNERS
01.2004 - 01.2013
Advance Program - Marketing for Executives
INDEG BUSINESS SCHOOL - ISCTE
03.2003 - 06.2003
MBA - Master in Business Administration, a degree in Finances
INDEG BUSINESS SCHOOL - ISCTE
09.1996 - 12.1997
Engineering - Decisional Systems
COCITE UNIVERSITY
09.1989 - 07.1995
Theses - PME´s Strategies for Portugal.
COCITE UNIVERSITY
E.U. Multicountry Copacking Lead
COCA-COLA EUROPACIF PARTNERS
2 2021 - Current
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