Joan Balaña
Barcelona,B
Summary
An experienced Account Executive with +5 years of success in sales negotiations and relationship building. Proven track record in acquiring new clients, generating €1.1M ARR in new sales revenue and increasing profit set-up fee margins by 80%. Highly skilled in cultivating mutually beneficial agreements with customers.
Overview
3
3
years of professional experience
Work History
Enterprise Account Executive Team Lead
Factorial
12.2023 - Current
- Manage four senior people from the Spain team
- Analysis of sales processes to understand the detail of each decision.
- Meetings for objection resolution and negotiation with C-level profiles.
- Generating group dynamics to create synergies among the team members.
- 1to1 meetings to find out how they are on an emotional level, how they are going to reach the monthly goal and find out blocking points in their daily professional life.
Enterprise Account Executive
Factorial
11.2021 - Current
- Focused on companies with more than 500 employees.
- Exceeded annual revenue targets by an average of 22%.
- Prepared for client meetings by anticipating questions and bottlenecks, resulting in a CVR 8% above average.
- Average of five people involved in the process, including c-level positions
- Work closely with the product team to collect customer feedback and influence the roadmap.
Business Development Specialist
Eurofirms Group
11.2020 - 12.2021
- Cross-selling among the five companies within the group: executive search, coaching and mentoring, Saas, outsourcing and temporary work.
- New customer acquisition.
- Worked closely with existing clients to uncover potential areas of service expansion and recommendations to the executive team.
Education
MBA - Master's Degree in Big Data, Analytics And AI
EADA Business School
Barcelona, Spain05.2021
Bachelor of Science - Psychology
Universitat Ramon Llull
Barcelona, Spain05.2017
Skills
- Account Servicing
- Relationship building and management
- Customer Presentations
- Business development and planning
- Sales proficiency
- Sales expertise
- Strategic selling
- Customer Relations
- Account Management
- New business opportunities
- Goals and performance
- Customer rapport
- Sales Quota Achievement
Timeline
Enterprise Account Executive Team Lead
Factorial
12.2023 - Current
Enterprise Account Executive
Factorial
11.2021 - Current
Business Development Specialist
Eurofirms Group
11.2020 - 12.2021
MBA - Master's Degree in Big Data, Analytics And AI
EADA Business School
Bachelor of Science - Psychology
Universitat Ramon Llull
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