Summary
Overview
Work History
Education
Skills
Certification
Languages
Websites
Timeline
Generic
Hicham Mahjoubi

Hicham Mahjoubi

Barcelona

Summary

Dynamic Global IT Product Owner at Nestlé, adept in agile methodologies and change management. Contributed to the delivery of digital adoption solutions for over 200,000 employees, enhancing productivity and engagement. Expert in Digital Adoption and GenAI, driving impactful results through cross-functional collaboration and innovative problem-solving.

Overview

11
11
years of professional experience
7
7
Certifications

Work History

Global IT Product Owner - Digital Adoption

Nestlé
Barcelona
03.2022 - Current
  • Championed digital adoption capabilities through cutting-edge technologies, enhancing employee engagement and adoption rates.
  • Contributed to deployment of digital adoption solution for over 200,000 employees, enhancing productivity.
  • Developed comprehensive user journey focusing on user-centric experience.
  • Utilized agile methodologies, epics, features, and user stories for effective alignment.
  • Defined and measured key performance indicators (KPIs), providing insights on product performance and value.
  • Established rapid business cadence for global product implementation, ensuring timely delivery across regions.
  • Managed team of implementation leads across Nestlé zones globally.
  • Partnered with stakeholders to design and launch minimum viable products for Nestlé markets.

GenAI Innovation Mission

Nestlé
Barcelona
03.2025 - 12.2025
  • Leveraged Design Thinking to analyze business processes, identify pain points, and implement GenAI solutions.
  • Facilitate GenAI opportunity discovery and design sprints, prioritizing use cases and developing roadmaps.
  • Leading the POC for a new GenAI offering from WalkMe (WalkMe X)
  • Built and deployed GenAI assistants, enhancing automation and productivity.
  • Established GenAI prompt design framework, enhancing team's prompt creation capabilities.
  • Coached teams through Prompt Design Labs, scaling methodologies to improve overall effectiveness.

DAP Solution Specialist - Global IT Hub

Nestlé
Barcelona
01.2020 - 03.2022
  • Designed and implemented DAP solutions utilizing agile methodologies and cutting-edge technologies.
  • Identified business challenges and tailored DAP strategies to achieve employee-driven outcomes.
  • Collaborated with product teams to drive end user adoption and engagement of DAP solutions.
  • Established KPI framework to evaluate success, driving continuous improvement through regular analysis.
  • Provided training and support to end-users, enhancing engagement and performance levels.

Business Transformation Consultant, Talent & Engagement

IBM
Casablanca
03.2015 - 12.2020
  • Overall responsibilities include Change Management/Digital Change and Training/Learning activities for ERP implementations.
  • Facilitated targeted focus groups to identify workforce implications of organizational change initiatives, enhancing alignment and readiness.
  • Built organizational capability and expertise on Change Methodology & Tools to facilitate successful change management.
  • Co-created solutions using Design Thinking workshops to align multi-disciplinary teams around the real needs of their users.
  • Guided end-users through the change process and provided support to ensure successful adoption of new roles and responsibilities.
  • Led cross-functional teams to identify, validate, and prioritize business requirements, reconciling user needs with business goals, technical capabilities, and best practices.
  • Gathered and analyzed issues, prioritized key topics, and developed a plan for resolution to ensure successful project delivery.
  • Conducted leadership workshops to secure executive buy-in and support for organizational change initiatives, fostering commitment across the organization.
  • Designed and executed change communication plans to keep stakeholders informed and engaged throughout the change process.
  • Developed end-user education experiences and courses in collaboration with subject matter experts, ensuring effectiveness of training materials.
  • Facilitated end-user training to promote long-term sustainability of changes.

Education

BBA - Marketing

Skema Business School
Nice, France
12-2014

Skills

  • Agile methodologies
  • Change management
  • Process improvement
  • Prompt Engineering
  • GenAI Adoption
  • Cross-functional collaboration
  • Problem solving
  • Coaching and mentoring
  • Training and support
  • Business analysis
  • Wireframing and prototyping
  • Digital adoption
  • Design thinking
  • User journey mapping
  • Product management

Certification

Professional Scrum Product Owner™ I (PSPO I)

Languages

English
Proficient (C2)
C2
French
Proficient (C2)
C2
Arabic
Native
Native
Spanish
Elementary (A2)
A2

Timeline

GenAI Innovation Mission

Nestlé
03.2025 - 12.2025

Global IT Product Owner - Digital Adoption

Nestlé
03.2022 - Current

DAP Solution Specialist - Global IT Hub

Nestlé
01.2020 - 03.2022

Business Transformation Consultant, Talent & Engagement

IBM
03.2015 - 12.2020

BBA - Marketing

Skema Business School
Hicham Mahjoubi