Gabriela Cabeza Barreto

Driving new business across the US eCommerce market through outbound prospecting, consultative discovery calls, and pipeline management, helping online stores increase revenue through AI powered site search.

• Developed relationships with technology stakeholders and hiring decision-makers to identify outsourcing and talent needs across IT-related projects.
• Led outbound business development through cold calling, email outreach, and market mapping to open commercial conversations with target accounts.
• Coordinated internally with recruitment and delivery functions to align candidate pipelines with client requirements.
• Supported growth opportunities by understanding account needs, presenting relevant profiles, and maintaining ongoing communication with prospects and clients

• Built and developed business relationships with prospects in the Spanish market for permanent and outsourcing solutions.
• Identified and engaged leads, generating 4 client visits and supporting new partnership opportunities.
• Managed candidate and client communication across the full process, coordinating requirements, outreach, and delivery.
• Used Salesforce, LinkedIn Recruiter, Lusha, and Apollo.io to support pipeline generation and commercial tracking.

• Conducted strategic market research and PESTLE analysis across 4+ Hispanic countries to identify regional growth opportunities, enhancing the company's expansion planning pipeline by 25%.
• Adapted and localized B2B marketing materials for Spanish-speaking regions, increasing content engagement and improving lead interaction rates by an estimated 30%.
• Collaborated with cross-functional international teams to define client personas and craft targeted outreach strategies, contributing to a more refined and culturally-sensitive brand message.
• Streamlined CRM segmentation and prospecting workflows , improving internal tracking efficiency and reducing follow-up time by 20%.
• Translated and edited multilingual business documents and proposals, ensuring message clarity and alignment across culturally diverse audiences.
• Managed CRM database, ensuring accurate tracking of prospects through the sales funnel for better conversion rates.