Feitze Mast
Pineda de Mar
Summary
Results-oriented IT leader with over twenty years of experience designing, leading, and delivering complex IT solutions, including cloud platforms and modern workplace environments. Combines deep technical expertise with a focus on end-user experience, business value, and operational excellence. A key strength is building bridges between business stakeholders and IT teams, translating strategic objectives into practical, scalable solutions with measurable impact. Known for high professional standards, clear communication, and effective collaboration across executive, technical, and operational levels. Known for seamlessly coordinating and collaborating with internal organizations and third-party partners. Build and lead high-performance global teams to manage, implement and streamline complex IT designs and projects. Global virtual team collaboration. Able to drive difficult projects with high impact for the end users. Experienced in translating business requirements into IT solutions.
Overview
34
34
years of professional experience
1
1
Certification
Work History
Digital Workplace Consultant
Opella Consumer Health Care
05.2025 - 01.2026
- Manage a diverse Modern Workplace product portfolio including Microsoft 365, Viva Engage, and Teams Enterprise Voice, enhancing digital collaboration and supporting employee experience across a global organization.
- Lead the technology transition during the corporate split between Sanofi and Opella Consumer Healthcare, overseeing the full Microsoft 365 separation program. This included the migration of all mailboxes, followed by the OneDrive and Microsoft Teams migrations to ensure business continuity and minimal disruption for end users.
- Design and implement automation solutions using Robotic Process Automation (RPA) and Virtual Workstations (WaaS) to streamline operational workflows, reduce manual processes, and improve productivity.
- Drive and coordinate end-to-end software deployment initiatives, working with crossfunctional teams to deliver seamless rollouts, optimize adoption, and maintain compliance across the environment.
Global Head Intelligent Workplace
IWGplc
11.2019 - 02.2025
- Responsible for the daily management and operations of all end user devices, M365, Azure, Windows IT tickets at the servicedesk, standard workplace applications, IoT, printing and Identity and Access Management.
- Direct Line Manager of the Microsoft Office 365 advance support team (10 FTE) & Security Operations team (3 FTE), IoT team (6 FTE) and the Windows team (IT Helpdesk) & External Advanced Support team (20 FTE).
- Design, deliver and management of the end user computing platform, IoT and printing, developing and maintaining technology standards based on industry best practices.
- Maintaining a technology roadmap and proposing and developing new solutions based on business strategy.
- Lead a global team that supports Microsoft Office 365, e.g. Exchange, Office 365 applications, Intune/SCCM, Azure AD & AD, SharePoint, Door-opening systems, Franking machines, payment modules, video conferencing, CCTV systems and other IoT systems.
- Implement End User solutions with Microsoft Technology to excellerate productivity in the business.
- Builded a new global team to service the end users.
- Implemented an 3 year security roadmap.
- Developed the new workplace design for IWGplc, fully centrally managed.
- Migration from Windows 7 to Windows 10 & 11.
- Implemented a new Active Directory architecture based on new technologies in the company data centers and Azure.
- Automated user provisioning for several core applications via the IAM platform.
- Onboarded new acquired companies.
- Migration of applications from datacenters to Azure & AWS.
Manager Collaboration & Productivity
Corbion Group Netherlands B.V
03.2014 - 10.2019
- Drive global Application Support team for Collaborative technologies.
- Defined a SLA metrics model to meet with business demand requirements.
- Created and implemented a roadmap & strategy for Collaborative tools and cloud technologies.
- Global Project Delivery.
- Provided overall project resource planning in alignment with demand planning.
- Engaged with business users - entry level through senior leadership.
- Business partner for HR/Legal/ExCo and Communications.
- Created a best in class IT organization with the CIO.
- Defined a Target Operating Model for Corbion - people excellence program.
- Builded and lead a high performance global team.
- Executed migrations to cloud solutions.
- Global implementation SAP SuccessFactors.
- Implemented a global workspace training program for end users.
- Global implementation IT & HR onboarding.
- Deployed a new corporate website.
- Collaborated with stakeholders to establish project goals, budgets, and timelines for successful execution.
Lead SharePoint consultant
Portiva B.V.
01.2012 - 01.2014
- Implemented governance for SharePoint environments and increased adoption across large international organizations.
- Rolled out a structured five-phase SharePoint implementation plan.
- Developed site architecture, permissions models, and content management standards.
- Provided training and guidance to business users, improving collaboration and productivity.
- Integrated SharePoint with Microsoft 365 apps to streamline workflows and document management.
- Monitored usage and adoption metrics to continuously improve platform engagement.
- Supported migration of legacy content to SharePoint Online, ensuring minimal disruption.
- Developed and implemented SharePoint solutions to enhance collaboration across departments.
Service Portfolio Manager
PostNL B.V.
01.2010 - 12.2012
- Responsible for global customer satisfaction, product promotion, sale forecasts and price policy.
- Created a vision and a roadmap for SharePoint & Office 365, application development, records management and business intelligence.
- International implementation of SharePoint & Office 365 within all business units.
- Marketing of global IT services towards TNT entities.
- Implemented Governance board.
- Record retention implementation.
- Directed portfolio strategies to align with organizational objectives and market trends.
- Analyzed investment performance using advanced data analytics tools to inform decision-making.
Product Manager/Office Automation Manager
PostNL B.V.
06.2006 - 12.2009
- Responsible for workspace devices and services offered to internal customers including product development, marketing and product life cycle management. Annually turnover of € 30 million.
- Responsible for customer satisfaction, product promotion, sale forecasts and the price policy.
- Drive global team with 4 people.
- Development and management of approx. 30 applications.
- Developed the new workplace for PostNL B.V.
- Developed and rolled out new ICT services for abroad branches and divisions.
- Implemented cloud computing to reduce costs.
- Lowering printer costs with Managed Print Services.
- Implementation of software Asset management tooling.
- Defined product vision and strategy, aligning with organizational goals and customer needs.
ICT Manager
Transport en Logistiek Nederland
01.2001 - 05.2006
- Lead and manage end-to-end ICT operations, including end-user computing, infrastructure, cloud services, security, and service desk.
- Own the ICT strategy and technology roadmap, aligning IT initiatives with business objectives and digital transformation goals.
- Manage and develop global, cross-functional IT teams and external vendors, ensuring high service quality and cost efficiency.
- Oversee Microsoft 365, Azure, identity and access management, and modern workplace platforms.
- Ensure availability, performance, and security of ICT services through SLA definition, monitoring, and continuous improvement.
- Drive major ICT programs and projects, including cloud migrations, workplace modernization, and application rollouts.
- Translate business requirements into scalable and secure IT solutions in close collaboration with stakeholders and leadership.
- Define and enforce ICT policies, standards, and best practices in line with industry frameworks (e.g., ITIL, ISO).
- Manage ICT budgets, forecasting, and vendor contracts.
- Lead incident, problem, and change management processes to minimize business disruption.
- Ensure compliance with security, privacy, and regulatory requirements.
- Act as a trusted IT business partner for senior management and key business functions.
- Oversaw integration of software systems, ensuring seamless data flow and improved reporting accuracy.
- Developed and executed IT strategies to streamline operations across transport and logistics divisions.
Application Manager
Transport en Logistiek Nederland
01.1999 - 01.2001
- Own the lifecycle management of business applications, from requirements and design to deployment, support, and retirement.
- Ensure availability, performance, security, and compliance of applications in line with agreed SLAs.
- Act as the primary liaison between business stakeholders and IT, translating functional requirements into technical solutions.
- Lead and coordinate application support teams and external vendors.
- Define application roadmaps aligned with business strategy and digital transformation initiatives.
- Manage incidents, problems, and changes to minimize business impact.
- Oversee application upgrades, integrations, and cloud migrations.
- Monitor application performance, risks, and costs, driving continuous improvement.
- Ensure documentation, standards, and governance are maintained across the application landscape.
- Support audits, risk assessments, and compliance requirements.
- Manage application budgets, licensing, and vendor contracts.
- Contribute to enterprise architecture and technology standardization.
Project manager
Savam products B.V.
01.1996 - 01.1998
- Lead end-to-end delivery of logistics and procurement projects, from initiation through implementation and handover.
- Manage project scope, timelines, budgets, risks, and dependencies to ensure on-time and on-budget delivery.
- Coordinate cross-functional teams across purchasing, logistics, finance, IT, and external suppliers.
- Drive process improvements in supply chain, sourcing, inventory management, and vendor operations.
- Translate business and operational requirements into actionable project plans and solutions.
- Manage vendor and partner relationships, including contract deliverables and performance.
- Ensure compliance with procurement policies, regulatory requirements, and internal controls.
- Track project KPIs, report progress to senior stakeholders, and escalate risks when needed.
- Support change management, communication, and user adoption across operational teams.
Sales Promotor
BOAS B.V.
01.1992 - 01.1996
- Promote food products in retail, supermarkets, and events to increase brand awareness and drive sales.
- Engage with customers, demonstrate products, and provide product knowledge to influence purchase decisions.
- Support marketing campaigns, including sampling, promotions, and in-store displays.
- Monitor stock levels, ensure product presentation, and report feedback from customers and retailers.
- Collaborate with sales and marketing teams to achieve daily, weekly, and monthly sales targets.
- Collect market insights, competitor activity, and customer preferences to inform sales strategies.
Education
Bachelor of Science - Computer Science
University of Utrecht
UtrechtPh.D. - Physical Therapy
Univeristy of London
United KingdomBachelor of Science - Logistics Management
University of Amsterdam
NetherlandsSkills
- Microsoft 365 & Azure suite
- SaaS implementation & administration
- Knowledge management platforms
- Enterprise data management & governance
- Project management (Agile & Waterfall)
- Microsoft 365 management specialist
- Teams, SharePoint, and OneDrive administration
- Intune / Endpoint Management
- Identity & Access Management (Azure AD, AD)
- ITIL-based service management
- RPA (Robotic Process Automation) & workflow automation
- Cloud collaboration & modern workplace solutions
- IT security best practices & compliance
Certification
- Microsoft 365 Certified
- Microsoft Azure Certified
- Prince 2 practitioner
- Prince 2 foundation
- ITIL foundation
- Young Executive Program (YEP)
- Time Management
Languages
English
Advanced (C1)
Spanish
Beginner (A1)
Dutch
Bilingual or Proficient (C2)
German
Beginner (A1)
Timeline
Digital Workplace Consultant
Opella Consumer Health Care
05.2025 - 01.2026
Global Head Intelligent Workplace
IWGplc
11.2019 - 02.2025
Manager Collaboration & Productivity
Corbion Group Netherlands B.V
03.2014 - 10.2019
Lead SharePoint consultant
Portiva B.V.
01.2012 - 01.2014
Service Portfolio Manager
PostNL B.V.
01.2010 - 12.2012
Product Manager/Office Automation Manager
PostNL B.V.
06.2006 - 12.2009
ICT Manager
Transport en Logistiek Nederland
01.2001 - 05.2006
Application Manager
Transport en Logistiek Nederland
01.1999 - 01.2001
Project manager
Savam products B.V.
01.1996 - 01.1998
Sales Promotor
BOAS B.V.
01.1992 - 01.1996
Bachelor of Science - Computer Science
University of Utrecht
Ph.D. - Physical Therapy
Univeristy of London
Bachelor of Science - Logistics Management
University of Amsterdam
Core Expertise
- Digital Workplace & Employee Experience: Microsoft 365 (Exchange, Teams, SharePoint Online, OneDrive, Viva), Collaboration Platforms, Governance.
- SharePoint & Information Management: SharePoint Online & On-Prem, Intranet Solutions, Knowledge Management, Records Management, End user adoption.
- Modern Endpoint & Identity: Windows 10/11, Intune, SCCM, Azure AD, Active Directory, IAM, Virtual Workstations.
- Cloud & Automation: Azure, SaaS Solutions, RPA, Hybrid Architectures, Security by Design.
- Leadership & Delivery: Digital Workplace Consulting, Global Team Leadership, Portfolio Management, Program Delivery.
- Service Delivery, IT Service Management (ITSM) & SLA governance, End-to-end service delivery planning and execution, Incident/Problem and change management, Service reporting, KPIs, Vendor & third-party management.
Core Competencies
Strategic Planning and Management, Needs Analysis, Business Consulting, Staff Utilization, Building bridges, Cloud Computing Integration, Hardware, Security, End user adoption, Governance, Training, Marketing
Personal Information
Nationality: Dutch
Market Experience
- Real estate
- Semi-government
- Public sector
- Nutrition and food
- Government
- Consumers
- Pharmaceutical