Fatima Mota

Lead and enhance the development of teams in their scientific, analytical, digital and individual capabilities in order to ensure the fulfillment of sales objectives and the implementation of the marketing strategy by leveraging the various channels (omnichannel) available.

Promote a coaching culture that contributes to the development of skills, identifying learning opportunities that can help with individual and team growth, in a safe and constructive environment.

Follow up and give regular feedback.

Manage the territory with strategic vision and oneKam mindset, ensuring excellent execution. Monitor the implementation of actions ensuring efficient and flexible management of the budget to achieve objectives.

Stimulate the search for innovative ways, in line with AstraZeneca code of conduct, to develop differentiated actions, always in line with the needs identified in the territories, guaranteeing excellent execution and ensuring planned, effective and consistent follow-up

Main responsibilities

Promote medicines among the medical professionals targeted (Pulmonology, Otolaryngology, Internal Medicine, Gastrenterology, General Surgery and also Hospitalar pharmacists). Keep an adequate level of product/TA knowledge:

(Asthma with Pulmicort, Symbicort; GERD with Nexium);

Responsable for Hospitalar Introductions of products under my responsability;

Execute the Operational Plan defined by marketing, maximizing it at territory level and with the products under responsibility.

Run frequent sales analysis to track opportunities and improvement areas in strategy execution.

Monitor the competitors actions, identifying possible threats.

Main responsibilities:

Promote medicines among the medical professionals targeted (General Practice Specialists). Keep an adequate level of product/TA knowledge (Asthma with Pulmicort, GERD with Nexium, CNS with Zomig, CV with Zestril, Atacand and achieved Top Perform territory in launching Crestor)

Execute the Operational Plan defined by marketing, maximizing it at territory level and with the products under responsibility.

Run frequent sales analysis to track opportunities and improvement areas in strategy execution.

Monitor the competitors actions, identifying possible threats.

Main responsibilities: Cross Functional work with all Departments in order to organize and implement Events, with budget management;

- Visit and choose places for the event (ensure that all conditions are met)

- Coordinate lists of participants (accommodations, registrations, travelling)

- Budgets Control, Suppliers Management

Main responsibilities Personal Assistant of the Product Manager, with a diverse set of functions (in particular at the level of event management, department such that at the time was non-existent):

- telephone assistance

- preparation of business letters (customers and suppliers)

- archive

- Event Management