ELENA AGUADO
Resumen profesional
I am a global events, PR, and sales professional with extensive international experience, recognized for delivering service excellence and ensuring high levels of customer satisfaction. I direct and lead teams across projects, drive cost efficiencies through optimized processes, maximize profitability through trend analysis, and provide strategic guidance and mentorship to junior colleagues.
Datos destacados
18
18
years of professional experience
6
6
years of post-secondary education
Experiencia
DIRECTOR
MAGNETIC EVENTS & CONSULTANT
MÁLAGA, Spain
2023.05 - 2026.02
- Provide strategic guidance to clients, leading high-level projects. My role includes managing multidisciplinary teams, optimizing operations, and aligning business strategies.
COMMUNICATIONS CHAPTER DIRECTOR
MPI Meeting Professional International
2023.05 - 2026.02
- Coordinated the Iberian Chapter in alignment with Europe, ensuring cross-regional collaboration and consistent communication. Leading strategic communications managed content, branding, and event promotion to boost visibility and engagement. Proud to support and connect the meetings and events community as volunteer job.
EVENTS & MARKETING MANAGER
IASP- International Association of Science Parks
MÁLAGA, Spain
2023.06 - 2025.11
- Led the organization of the IASP World Conference and supported global events, managing partnership relations, logistics, and end-to-end coordination. (last events in Luxembourg, Kenya, China, France)
BUSINESS DEVELOPMENT MANAGER
FYCMA- MALAGA TRADE FAIR & CONGRESS CENTER
MÁLAGA, Spain
2020.06 - 2023.06
- Leadership of FYCMA’s action plans and strategic initiatives, driving the growth of international congresses, trade fairs, and innovation-led events. Acting as a key representative of the organization, ensuring a strong and consistent public image. Development and execution of sales and marketing strategies that strengthen market positioning and accelerate growth within the Events Area.
INTERNATIONAL SALES AND MARKETING MANAGER
VNU EXHIBITONS ASIA
SHANGHAI, China
2017.05 - 2020.04
- Responsible for the continuous development of international online and offline marketing and sales strategies, including media planning, budgeting, and execution across digital, press, and event channels. Managed agencies, partners, and client relationships for R+T Asia (from May 2017) and DOMOTEX Asia (from April 2018)
DMC DIRECTOR
THE BLENDERS COMMUNICATIONS - ALESSANDRO ROSSO
SHANGHAI, China
2014.05 - 2017.04
- Delivered end-to-end management of institutional and corporate events, conventions, and incentive travel across Greater China, Asia, and Europe. Led large-scale marketing events from development to execution, ensuring quality, efficiency, and client satisfaction.
BUSINESS DEVELOPMENT MANAGER MICE
LE ROYAL MERIDIEN SHANGHAI
SHANGHAI, China
2010.10 - 2014.04
- Led Corporate & MICE business development, owning market strategy and sales plans to meet/exceed targets. Managed high-profile international government and association accounts, maximizing group and event opportunities. Ensured seamless client communication and cross-department coordination, including government relations and key stakeholders.
PROJECT MANAGER
AKUSAH PRODUCTIONS
BRIGHTON, UK
2008.09 - 2010.09
- Drove marketing strategy, budget management, sales forecasting, and business development for high-impact music events.
FOOD AND BEVERAGE- CONFERENCE AND BANQUET
BARCELÓ HOTELS & RESORTS - OLD SHIP HOTEL
BRIGHTON, UK
2008.12 - 2010.01
ACCOUNT EXECUTIVE
ATRÉVETE EVENTOS Y COMUNICACIÓN
MADRID, Spain
2008.02 - 2008.09
Formación
Advertising and Public Relations -
UNIVERSIDAD COMPLUTENSE DE MADRID
Madrid, M 2000.09 - 2006.02
MBA Business Administration - Business Expert
THE POWER BUSINESS SCHOOL
2020.01 - 2021.01
Graphic design and Layout Course - undefined
MadridTravel tourist and Customer service course - undefined
BARCELÓ HOTELS & RESORTS
BrightonEnfatiza tus habilidades clave
- Drive business strategies to achieve growth and profitability
- Build and lead teams, manage key accounts and event projects, and deliver results-driven production
- Known for strong customer focus, improving efficiency, reducing costs, and increasing profitability through smart processes and mentoring
Personalizado
HARD (Honest, Adaptable, Responsible, Determined)
Idiomas
Español
Nativo
C2
ingles
Avanzado
C1
Mandarin
Principiante
A1
Cronología
EVENTS & MARKETING MANAGER
IASP- International Association of Science Parks
2023.06 - 2025.11
DIRECTOR
MAGNETIC EVENTS & CONSULTANT
2023.05 - 2026.02
COMMUNICATIONS CHAPTER DIRECTOR
MPI Meeting Professional International
2023.05 - 2026.02
BUSINESS DEVELOPMENT MANAGER
FYCMA- MALAGA TRADE FAIR & CONGRESS CENTER
2020.06 - 2023.06
MBA Business Administration - Business Expert
THE POWER BUSINESS SCHOOL
2020.01 - 2021.01
INTERNATIONAL SALES AND MARKETING MANAGER
VNU EXHIBITONS ASIA
2017.05 - 2020.04
DMC DIRECTOR
THE BLENDERS COMMUNICATIONS - ALESSANDRO ROSSO
2014.05 - 2017.04
BUSINESS DEVELOPMENT MANAGER MICE
LE ROYAL MERIDIEN SHANGHAI
2010.10 - 2014.04
FOOD AND BEVERAGE- CONFERENCE AND BANQUET
BARCELÓ HOTELS & RESORTS - OLD SHIP HOTEL
2008.12 - 2010.01
PROJECT MANAGER
AKUSAH PRODUCTIONS
2008.09 - 2010.09
ACCOUNT EXECUTIVE
ATRÉVETE EVENTOS Y COMUNICACIÓN
2008.02 - 2008.09
Advertising and Public Relations -
UNIVERSIDAD COMPLUTENSE DE MADRID
2000.09 - 2006.02
Graphic design and Layout Course - undefined
Travel tourist and Customer service course - undefined
BARCELÓ HOTELS & RESORTS