ELEANA CASTRO SUÁREZ
Madrid
Summary
Aspiring digital marketing and CRM professional with a strong foundation in accounting and a passion for leveraging data-driven strategies to enhance customer engagement and optimize business outcomes. Currently pursuing a Master's in Digital Marketing and a Certification in AI for Business. Experienced in working within multicultural environments, excelling in teamwork, and driving impactful results through strategic planning, creativity, and innovation. Passionate about continuous learning and applying theoretical knowledge to practical challenges.
Overview
2
2
years of professional experience
1
1
Certification
Work History
CRM Manager and Marketing Coordinator
Roseaire Retreat Center
Delray Beach
04.2024 - 10.2024
- Situation: Tasked with leading a fundraising campaign to achieve $50,000 in donations
- Task: Organized and optimized marketing campaigns using HubSpot, newsletters, and personalized communication
- Action: Implemented data-driven strategies and engaged donors with creative campaigns
- Result: Successfully raised $93,312, with a total of $155,387 including matching gifts
- Planned strategies designed to attract customers and boost loyalty.
- Analyzed customer data from various sources such as surveys, online reviews. to gain insights into their needs and preferences.
- Managed multiple projects simultaneously while ensuring that deadlines were met without compromising quality standards set forth by upper management.
Sales Manager
Satcom Texas
Houston
10.2023 - 04.2024
- Company Overview: Remote
- Situation: Aimed to improve installation efficiency and sales performance
- Task: Led a team to optimize installation schedules and analyzed customer data
- Action: Used Excel to analyze data, identify optimal customer contact times, and improve processes
- Result: Increased daily installations from 5-7 to a consistent 15-20, achieving a peak of 30 installations
- Remote
Store Manager
Carmela Coffee Company
Boca Raton
02.2023 - 11.2023
- Situation: Needed to increase customer satisfaction and store sales
- Task: Managed day-to-day operations, including inventory, sales, and customer engagement
- Action: Built strong customer relationships and implemented marketing strategies
- Result: Improved sales significantly and achieved 5-star customer reviews for exceptional service
- Used excellent verbal skills to engage customers in conversation and effectively determine needs and requirements.
- Reviewed customer feedback to make operational improvements and promote satisfaction.
- Monitored inventory levels and placed orders to restock shelves.
Education
Master's Degree - Digital Marketing
EUDE Business School
Madrid, Spain01.2025
Bachelor's Degree - Business with an specialization in Finances and Accounting
Universidad Católica Del Táchira
San Cristóbal, Venezuela07.2022
Skills
- HubSpot
- Microsoft Excel
- QuickBooks
- WordPress (Basic)
- Canva
- Data Analysis Tools
- AI Tools
- Leadership
- Teamwork
- Creativity and Innovation
- Analytical Thinking
- Problem-Solving
- Adaptability
- Empathy
- Photoshop
- E-newsletters
- Data analytics
- Customer relationship management
- Customer support
Certification
- Certification in AI for Business, 01/01/25- Present, EUDE Business School, Spain
- Digital Entrepreneurship Workshop, 12/01/24, EUDE Business School, Spain
- Community Manager Course, 08/01/18, Ingeniería Digital, Venezuela
- Introductory Photoshop Course, 08/01/20, Ingeniería Digital, Venezuela
References
Available upon request.
Volunteer Experience
- DescubreXR, Madrid, 11/01/24, Supported extended reality (XR) events by handling logistics and enhancing attendee experiences. Gained exposure to emerging digital tools for engagement.
- Campamento Sandhill, Lake Aurora Christian Camp, Lake Aurora, Florida, 33853, 08/04/24 - 08/10/24, Coordinated team-building and group activities, fostering leadership skills.
Languages
- English, C1
- Spanish, Native
Timeline
CRM Manager and Marketing Coordinator
Roseaire Retreat Center
04.2024 - 10.2024
Sales Manager
Satcom Texas
10.2023 - 04.2024
Store Manager
Carmela Coffee Company
02.2023 - 11.2023
Master's Degree - Digital Marketing
EUDE Business School
Bachelor's Degree - Business with an specialization in Finances and Accounting
Universidad Católica Del Táchira
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