Davide De Luca
Barcelona
Summary
Passionate and enthusiastic digital marketing professional with a strong affinity for business development and partnership management. I thrive in dynamic environments where I can build and maintain strategic relationships with media buyers, agencies, and affiliates.
With a desire to learn more and more
Overview
3
3
years of professional experience
Work History
Partnerships Specialist
adnovation
Barcelona
11.2022 - Current
- Developed the store line of the business, focusing on external media buyers and agencies for CPA offers on Google and other DSPs.
- Maintained daily communication with media buyers and external agencies.
- Negotiated budgets for advertising campaigns.
- Monitored campaign performance and managed requests for changes to landing pages or other adjustments.
- Established relationships with affiliates, ensuring effective communication and support.
- Represented the company at industry events (Affiliate World Dubai, Marbella etc)
- Created and managed tracking URLs for campaigns.
- Together with the finance department ensuring the proper invoicing of every partner.
- Ensuring that all partners respect the company guidelines, monitoring possible fraudulent traffic.
- Conducted media buying on programmatic platforms, focusing on adult campaigns.
- Campaign set-up with the IT and design teams (google tag manager, APIs, callback urls).
- Provide quality and in-depth analysis to partners (ARPUs).
Affiliate Junior
Media ADgo!
Barcelona
10.2021 - 04.2022
- Maintained relationships with publishers, ensuring effective and timely communication.
- Collaborated with publishers to develop promotion strategies and optimize campaign performance.
- Managed CPL, CPC, and CPM offers for various clients and projects.
- Coordinated with internal teams to ensure campaigns met business objectives and client expectations.
- Monitored and analyzed campaign performance.
Education
Master's Degree - Digital Marketing
Start2impact University
01-2024
Master's Degree - Digital Sociology And Web Analysis
Università Degli Studi Di Napoli Federico II
01-2021
Erasmus Project - Master's Degree -
Uniwersytet Warszawski
Warsaw, Poland01-2021
Erasmus Project - Bachelor Degree -
Universidad De Salamanca
Salamanca, Spain01-2019
Bachelor's Degree - Digital And Communication Cultures
Università Degli Studi Di Napoli Federico II
01-2019
Skills
- Business Development
- Adaptability and Flexibility
- Relationship Building
- Teamwork and Collaboration
- Data Analysis
- Goal Setting
Languages
Italian
First Language
English
Upper Intermediate (B2)
B2
Spanish
Advanced (C1)
C1
Timeline
Partnerships Specialist
adnovation
11.2022 - Current
Affiliate Junior
Media ADgo!
10.2021 - 04.2022
Master's Degree - Digital Marketing
Start2impact University
Master's Degree - Digital Sociology And Web Analysis
Università Degli Studi Di Napoli Federico II
Erasmus Project - Master's Degree -
Uniwersytet Warszawski
Erasmus Project - Bachelor Degree -
Universidad De Salamanca
Bachelor's Degree - Digital And Communication Cultures
Università Degli Studi Di Napoli Federico II
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