DAVID CAMPANO DÍAZ
Madrid,M
Summary
Experienced Sales & Marketing Manager
Overview
28
28
years of professional experience
Work History
SALES AND CUSTOMER SERVICE
EL CORTE INGLÉS DEPARTMENT STORES S.A., Madrid
GLOBAL SALES - COUNTRY MANAGER SOUTHERN EUROPE
VISIT FINLAND (BUSINESS FINLAND)
08.2018 - Current
- As Visit Finland Director for Spain & Italy my main role is promoting Finland as a unique travel destination for the b-to-b sector in close cooperation with our Finnish partners and travel professionals abroad
- Execution, planning, development, co-ordination and project management of all sales activities including trade fairs, presentations and participation in public forums as Finland ambassador
- Achieved overall target for Spain in 2019: + 8% Versus Previous Year
- Number of Spanish overnights in Finland increased the most amongst all countries in the world
- New market specific strategy implementation
- Sales actions and campaigns to support VF target
- CRM tracking
- Strengthen Finland's image as safe travel destination.
GLOBAL SALES DEPARTMENT - SENIOR ACCOUNT MANAGER SPAIN
GATE GOURMET S.L.., Madrid
05.2017 - 06.2018
- Being the main customer interface, including for contract, pricing, service and concept changes as well as business development ensuring that Gategroup delivers its commitments and maximize contract´s profitability
- Deliver and managed the hub contract in MAD for Iberia Airlines (including Iberia, Iberia Express, Vueling and Level Airlines) as part of IAG group, and develop the account across the breadth of Gategroup´s portfolio worldwide
- Total Value of the agreement is approximately of 400 million Euros in revenue
- On an annual basis, Gategroup provisions more than 70.000 flights for the airline
- Develops business case analysis or product strategies with a focus on cross-brand product offerings developed in coordination with group companies
- Engages in contract and pricing negotiations with customers including developing term sheets, reviewing contract proposals, analyzing customer proposals, and developing recommended counter-proposals
- Constantly looking for ways to grow and develop the business through customer insights and feedback
- Anticipate future customer requirements.
GLOBAL SALES DEPARTMENT - SALES / ACCOUNT MANAGER SPAIN
ETIHAD AIRWAYS P.J.S.C., Madrid
12.2014 - 05.2017
- Hired by leading premium airline to launch sales and marketing for first-ever Madrid route with March 30, 2015 start date
- Leveraged his extensive professional contact list of Travel Agencies and leading Spanish and international corporations to generate new business and new opportunities and expanding markets
- Already secured sales of 12 Million Euros of the total 15 Million Euro first year sales target in just 7 months by focusing expansion on key business segments (i.e., Tour Operators, Corporate, OTA, Labor Traffic, SMEs, etc.)
- Consistently promotes and negotiates commercial agreements with national corporate accounts and top chain Travel Agencies such as, Viajes El Corte Ingles, Amex, CWT, Last Minute Group, etc
- Skilled professional presenter of sales and marketing programs that build brand awareness and create value with trade and airline equity partners (i.e., Alitalia, Air Berlin, Jet Airways, Virgin Australia, etc.)
- Develops individual account management plans to ensure incremental revenue growth and expansion of market share
- Cost effectively implements and manages sales territory marketing plan and related activities
- Skilled with full content CRM and Market Intelligence Reports including Sales Force, MIDT, Prism.
MARKETING & SALES ACCOUNT MANAGER, MADRID/CENTRAL SPAIN
AIR EUROPA S.A.U., Madrid
04.2002 - 11.2014
- Secured 70 signed corporate contracts worth more over 5 Million Euros in just 9 months
- Exceeded target budget by more than 25% with top Spanish companies in the industrial, construction, communication and services sectors
- Developed and executed detailed marketing plans and sales campaigns throughout the region
- Interfaced with Press Media and Tourism Boards while representing airlines public Relations.
MARKETING MANAGER AND REGIONAL STATION MANAGER
AVIAREPS CO. LTD GSA., Madrid
03.2001 - 04.2002
- I was the primary brand ambassador in Spain representing Etihad Airways, Ukraine International Airlines, Bangkok Airways, Transavia Airlines, Maersk-Air-Sterling, NationWide Airlines, Air Tahiti Nui, National Airlines, Meridiana
- Managed and coached a full-time staff of 7 employees with hiring and firing responsibility for two locations (Adolfo Suarez Madrid Barajas International airport and town office)
- Consistently led team to successfully achieve target revenues and profitability Objectives for each airline represented
- Spearheaded Spanish market strategic development of sales and marketing plan to expand each airline brand's market presence incorporating public speaking, major trade fairs/events, product presentations and public relations to trade and press (including drafting press releases)
- Captured, analyzed and leveraged market Intelligence reporting in MIDT and Sales Force, E-Smash
- Expert in communication with Civil Aviation Authorities, Embassies and Consulates
- Madrid station Manager for Transavia Airlines (5 Years) / Ukraine International Airlines (7 Years).
BUSINESS TRAVEL DEPARTMENT
EL CORTE INGLÉS S.A., Madrid
06.1998 - 08.1999
- Mixed branch servicing public and corporate customers
- Reservation and Ticketing (Amadeus and Renfe)
- Invoicing and Administration Control.
GLOBAL SALES DEPARTMENT - SALES / ACCOUNT MANAGER SPAIN
JAPAN AIRLINES CO., Madrid
07.1997 - 05.1998
- Spearheaded sales promotion to agencies and corporations across Spain and Portugal through network of over 8,000 travel agents
- Successfully achieved year over year budget revenue targets
- Management of Group Reservations, Follow Up and Control
- Executed marketing plan, sales campaign
- Coordinated press and media and press release drafting
- Captured sales data for market report development and analysis
- Responsible to update and maintain Amadeus, Galileo & Internet content
- Oversaw JAL Mileage Bank Frequent Flyer Program: Newsletter and Follow Up.
SALES DEPARTMENT
IBEROAMERICA TRAVEL AGENCY S.A., Madrid
07.1997 - 05.1998
- Interfaced directly with corporate customers
- Reservation and Ticketing (Amadeus)
- Administration and Accounting (G-Savia).
OPERATIONS AND CUSTOMER SERVICE
BUDGET RENT A CAR S.A., Madrid Barajas International
11.1996 - 06.1997
- Reception/Reservations
- Administration and Accounting
- Commercial and Marketing.
RECEIVED PRESTIGIOUS 'BECAS TURISMO DE ESPAÑA' (SPANISH TOURISM AWARD - PAID)
SPANISH TOURIST OFFICE IN MÉXICO CITY, México D.F.
07.1996 - 08.1996
- Relationship with Travel Agencies and other Companies
- Press Releases & Public Relations Communications
- Created Computerized Inventory of Stock, Accounting Plan
- Edited and Published 1st Interoffice Monthly Newsletter
- Advisor in some Studies about Spanish Tourism
- Information about Places and Areas of interest to visit in Spain.
Education
EAE-Escuela de Administración de Empresas: ABA-Business Administration Degree -
Official School of Tourism, Madrid, University Degree in Business Management Specializing in Tourism
Additional Education -
Courses, Madrid, EAE-Escuela de Administración de Empresas
10.1996
Skills
- Sales and Customer Service
- Built a loyal customer base through outstanding service, knowledge, and personalized recommendations
- Product and Service Sales
- Customer service understanding
Languages
ENGLISH
FRENCH
JAPANESE
Street
Carlota O´Neil 30
City
Madrid
Zip
28027
Marital Status
Single
Computer Applications
- Sales Tools Kit box/CRM: Salesforce, MIDT, E-Smash
- Microsoft Office Suite (Word, Excel, Outlook, PPT, Access)
- Social Media (Facebook, Instagram, Twitter, YouTube, etc.)
- C.R.S.: Amadeus, G-Savia, Sabre, Galileo, Axess, Gabriel, Corda, OpenSkies-Minisoft
Additional Education
- The Etihad Way Sales Process, Salesforce Training, Etihad Airways, Abu Dhabi
- Anfitriones, Instituto de Turismo de España 'Turespaña': Courses, Madrid
- Sales Force, Etihad Airways, Abu Dhabi
- Leading and Management Team Building, Nanfor Ibérica, Madrid
- Sales and Customer Service, Maersk-Air, Madrid
- Start with NO' Negotiation Method, Benoît Corman, Barcelona
- Gabriel, Ukraine International, Barcelona
- OpenSkies-Minisoft System, Transavia Airlines, Amsterdam
- Sales Management, Aviareps/Transavia Airlines, Málaga
- Sales Agents Procedures, Air Europa, Palma de Mallorca
- Sales Meeting, Japan Airlines, London
- Basic Reservations & Tariff, Japan Airlines, London
- Amadeus Information System Update, Amadeus Headquarters, Nice
- Administration Department, El Corte Inglés Travel Agency, Madrid
- Amadeus Applications System, El Corte Inglés Travel Agency, Madrid
- Sire-Renfe Reservations System, El Corte Inglés Travel Agency, Madrid
- Sales Management, El Corte Inglés Travel Agency, Madrid
- Savia-Amadeus System, Official School of Tourism, Madrid
- Service and Salesmanship Training, El Corte Inglés, Madrid
Personal Information
- Date of Birth: 03/17/1
- Driving License: Spanish
References
References Available Upon Request
Timeline
GLOBAL SALES - COUNTRY MANAGER SOUTHERN EUROPE
VISIT FINLAND (BUSINESS FINLAND)
08.2018 - Current
GLOBAL SALES DEPARTMENT - SENIOR ACCOUNT MANAGER SPAIN
GATE GOURMET S.L.., Madrid
05.2017 - 06.2018
GLOBAL SALES DEPARTMENT - SALES / ACCOUNT MANAGER SPAIN
ETIHAD AIRWAYS P.J.S.C., Madrid
12.2014 - 05.2017
MARKETING & SALES ACCOUNT MANAGER, MADRID/CENTRAL SPAIN
AIR EUROPA S.A.U., Madrid
04.2002 - 11.2014
MARKETING MANAGER AND REGIONAL STATION MANAGER
AVIAREPS CO. LTD GSA., Madrid
03.2001 - 04.2002
BUSINESS TRAVEL DEPARTMENT
EL CORTE INGLÉS S.A., Madrid
06.1998 - 08.1999
GLOBAL SALES DEPARTMENT - SALES / ACCOUNT MANAGER SPAIN
JAPAN AIRLINES CO., Madrid
07.1997 - 05.1998
SALES DEPARTMENT
IBEROAMERICA TRAVEL AGENCY S.A., Madrid
07.1997 - 05.1998
OPERATIONS AND CUSTOMER SERVICE
BUDGET RENT A CAR S.A., Madrid Barajas International
11.1996 - 06.1997
RECEIVED PRESTIGIOUS 'BECAS TURISMO DE ESPAÑA' (SPANISH TOURISM AWARD - PAID)
SPANISH TOURIST OFFICE IN MÉXICO CITY, México D.F.
07.1996 - 08.1996
SALES AND CUSTOMER SERVICE
EL CORTE INGLÉS DEPARTMENT STORES S.A., Madrid
EAE-Escuela de Administración de Empresas: ABA-Business Administration Degree -
Official School of Tourism, Madrid, University Degree in Business Management Specializing in Tourism
Additional Education -
Courses, Madrid, EAE-Escuela de Administración de Empresas
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