Summary
Overview
Work History
Education
Skills
Languages
Personal Information
References
Key Competencies And Skills
Professional Experience
Languages
Websites
Timeline
Generic
Daniele Barile

Daniele Barile

Barcelona

Summary

Dynamic SEO and E-commerce Marketing Manager with a proven track record at Fuertex Limited, driving organic traffic and conversions through strategic SEO audits and media buying campaigns. Expert in Google Ads and budget control, complemented by strong problem-solving skills, I excel in optimizing digital marketing strategies for maximum impact.

Overview

17
17
years of professional experience

Work History

Seo / GEO manager

Fuertex limited
Barcelona
09.2025 - Current

Specialized in SEO and GEO strategies to enhance online visibility.

  • Managed SEO for websites and e-commerce stores, with a focus on organic traffic, visibility, and conversions.Performed technical, on-page, and off-page SEO audits.Worked on Shopify optimization, including product pages, collections, and blog content.Used Google Analytics, Search Console, Tag Manager, Looker Studio, Ahrefs, SEMrush, and Screaming Frog.Tracked KPIs such as traffic, rankings, clicks, CTR, conversion rate, and sales.Carried out keyword research and optimized content for search intent and e-commerce performance.Applied basic HTML, CSS, and Shopify Liquid changes for SEO improvements.Contributed to GEO strategies to improve visibility in AI and generative search.
  • Managed SEO for websites and e-commerce stores, with a focus on organic traffic, visibility, and conversions.
    Performed technical, on-page, and off-page SEO audits.
    Worked on Shopify optimization, including product pages, collections, and blog content.
    Used Google Analytics, Search Console, Tag Manager, Looker Studio, Ahrefs, SEMrush, and Screaming Frog.
    Tracked KPIs such as traffic, rankings, clicks, CTR, conversion rate, and sales.
    Carried out keyword research and optimized content for search intent and e-commerce performance.
    Applied basic HTML, CSS, and Shopify Liquid changes for SEO improvements.
    Contributed to GEO strategies to improve visibility in AI and generative search.

ECOMMERCE MARKETING MANAGER CEO

Mayorismedia FZ LLE
11.2022 - 09.2025
  • ECOMMERCE manager, delivery web traffic through media buying campaigns (Google ads, Facebook Ads and Native advertising).
  • Managed media budgets to maximize ad spend effectiveness and drive targeted traffic.
  • Explored new traffic channels, including TikTok ads and Google performance marketing, to enhance audience reach.
  • Coordinated with creative teams to align messaging and ensure cohesive campaign execution.
  • Managed stock levels and oversaw the product delivery process to ensure timely fulfillment.

ECOMMERCE MARKETING MANAGER

RocketMedia PTE
04.2020 - 04.2022
  • Managed delivery of web traffic through media buying campaigns (Google Ads, Facebook Ads, Outbrain, Taboola) focused on lead generation.
  • Researched and identified new traffic channels to enhance campaign effectiveness.
  • Managing stock products and delivery process.

DIGITAL MARKETING MANAGER

ExcellentMarkets
05.2015 - 02.2019
  • Developed comprehensive digital marketing strategies to enhance brand visibility.
  • Managed SEM/PPC campaigns, focusing on Google Adwords bid management and website optimization to generate leads for Forex brand.
  • Managed social media platforms to engage with target audiences effectively.
  • Oversaw email marketing campaigns to drive customer engagement and retention.

SEO MANAGER

Consultant
01.2009 - 05.2015
  • Directed organic traffic growth for websites through SEO activities and targeted campaigns.
  • Oversaw portfolio of online marketing campaigns for finance and ecommerce projects, emphasizing link building and effective SEO techniques.
  • Managed online marketing campaigns for ecommerce and online marketing services using Google Ads and affiliate marketing strategies.
  • Developed expertise in digital advertising bidding strategies for optimal campaign performance.

Education

Master search engine - Seo specialist

Seeway
Barcelona, España
01-2014

Bachelor - Business Economics

Universitá Degli Studi Di Brescia
Brescia
05-2013

High School Diploma -

Abba Ballini
Brescia
07-2008

Skills

  • SEO audit
  • Link building
  • Digital marketing
  • SEM Campaigns
  • Lead generation
  • Pay Per Click
  • SEO strategy
  • On-page SEO
  • Web analytics
  • Competitor research
  • Page creation
  • Affiliate marketing
  • Media buying
  • Bidding strategy
  • Technical SEO
  • Local SEO
  • Content optimization
  • E-commerce strategy
  • Effective communication
  • Problem solving
  • Conversion optimization
  • Stakeholder engagement
  • Staff training and development
  • Custom page creation
  • Native ads
  • SEO project management
  • SEO team collaboration

Languages

  • Spanish
  • English
  • Italian, native
  • Spanish, fluent
  • English, fluent

Personal Information

Date of Birth: 01/25/89

References

Available on request.

Key Competencies And Skills

  • Link building
  • Web analytics
  • Google Ads
  • Native ads
  • Lead generation campaigns
  • Pay Per click (PPC)
  • Media buyer
  • Affiliate marketing
  • Website management
  • Campaign management
  • Custom page creation
  • SEM Campaigns
  • Landing page creation
  • Bidding strategies

Professional Experience

Native media buyer and affiliate manager with experience across Taboola, Outbrain, MGID, and RevContent. Skilled in campaign setup, targeting, A/B testing, funnel tracking, budget control, and ROI optimization. Strong background in affiliate marketing, lead generation, COD offers, analytics, SEO/SEM, PPC, tracking tools, and landing page optimization. Experienced in managing teams, partners, reports, and revenue growth.

Languages

English
Proficient (C2)
C2
Spanish
Proficient (C2)
C2
Italian
Native
Native
Portuguese
Intermediate (B1)
B1
German
Elementary (A2)
A2

Timeline

Seo / GEO manager

Fuertex limited
09.2025 - Current

ECOMMERCE MARKETING MANAGER CEO

Mayorismedia FZ LLE
11.2022 - 09.2025

ECOMMERCE MARKETING MANAGER

RocketMedia PTE
04.2020 - 04.2022

DIGITAL MARKETING MANAGER

ExcellentMarkets
05.2015 - 02.2019

SEO MANAGER

Consultant
01.2009 - 05.2015

Master search engine - Seo specialist

Seeway

Bachelor - Business Economics

Universitá Degli Studi Di Brescia

High School Diploma -

Abba Ballini
Daniele Barile