Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Cristina Nava Castellanos

Barcelona

Summary

A dynamic and results-driven professional with over 9 years of comprehensive experience in HR, sales & marketing. Specializing in B2C and B2B environments, I excel in recruitment, consulting, account management, digital marketing, CRM, and leveraging LinkedIn Recruiter. My approach is rooted in a passion for driving talent acquisition, developing innovative recruiting solutions, and enhancing employer branding. My career is marked by a commitment to excellence, continuous self-improvement, and a strategic perspective on organizational growth through talent management.

Fluent in Spanish, Catalan, English, and possesses beginner-level proficiency in German and Italian. My international experience, including living in Sydney, (Australia), underlines my adaptability and enjoyment in multicultural settings. A fervent athlete, I participate in marathons and triathlons, embodying resilience, determination, and the value of continuous improvement in both my personal and professional life.

Overview

9
9
years of professional experience

Work History

Senior Global Talent Acquisition Business Partner

ADP
06.2022 - Current

- Work closely with HRBPs and hiring managers to ensure sourcing and hiring strategies are followed.

- Source potential candidates through online channels (e.g. social platforms and professional networks).

- Plan interview and selection procedures, including screening calls, assessments and virtual interviews.

- Assess candidate information, including resumes and contact details, using our Applicant Tracking System.

- Deliver results as measured by KPIs, including data integrity, time in process, candidate quality and diversity, process adherence, and candidate/stakeholder satisfaction.

- Design job descriptions and interview questions that reflect each position’s requirements.

- Lead employer branding initiatives.

- Organize and attend job fairs and recruitment events.

- Forecast quarterly and annual hiring needs by department.

- Foster long-term relationships with past applicants and potential candidate.

-Raise POs and setting up new suppliers in Ariba.

- Develop reports to measure recruiting success, challenges, ROI, etc

Head of Talent Search

EAE Business School
09.2019 - 04.2022

-Leading the end to end hiring process of professors, collaborating with internal stakeholders to ensure the highest quality candidate experience.

- Prospecting and rapport building with potential customers to overcome objections and regularly exceed sales targets

- Cultivate and maintain relationships with decision makers through prospecting efforts

- Leverage account research and networking skills to identify 200+ new leads a month across the EMEA region.

- Track prospects and progress in CRM as well as recording extensive notes to quickly on-board new customer service reps and account managers to client profiles

- Leading of team of six in various projects within the company. Trained new advisors to develop their sales pipelines.

Achievement: Strict accomplishments of designed KPI’s (Conversion rate from potential target to final student of over 90%).

Admissions Counselor/Talent Search

Universitat De Barcelona
04.2017 - 06.2019

- Led the end to end hiring process of professors, collaborating with internal stakeholders to ensure the highest quality candidate experience.

- Analyzed the applications of prospective students based on standard admission policies.

- Interviewed students to understand their objectives and background.

- Provided clarifications to student’s queries in a professional manner.

- Follow-up with students for any enquiries through direct meetings, live chat, phone calls and emails.

- Advised students about the programs offered, admission procedure, eligibility and costs involved.

- Provided assistance with recruitment activities, student interviews, admission publications, and information sessions.

Achievement: Strict accomplishments of designed KPI’s (Conversion rate from potential target to final student of over 90%).

Key Account Manager

Clinicas Idental S.L
01.2016 - 09.2016

- Acquired a thorough understanding of key customer needs and requirements

- Expanded the relationships with existing customers by continuously proposing solutions that meet their objectives

- Ensured the correct products and services are delivered to customers in a timely manner

- Served as the link of communication between key customers and internal teams

- Resolved any issues and problems faced by customers and deal with complaints to maintain trust

- Played an integral part in generating new sales that will turn into long-lasting relationships. (New Business tasks).

- Prepared reports of progress and forecasts to internal and external stakeholders using key account metrics.

Achievement: Increased and retained patients by 30% (growth and loyalty).

Marketing Specialist

Futbolmania
02.2015 - 04.2016

- Executed budgets based on annual marketing plan
- Found partners to advertise in tourism campaigns
- Prepared and managed email marketing and social media campaigns
- Translated internal documents from Spanish-English and vice versa
- Met suppliers and advertised media stakeholders to make decisions in the marketing department.

Achievement: Changed the brand image and improved the positioning of sports store worldwide

Education

Course - Communication & Soft Skills

EAE Business School
Barcelona
06.2021

Masters in Marketing & Sales Management - Sales & Marketing

EAE Business School
Barcelona
06.2019

Diploma - Diploma of Marketing & Strategy

ILSC
Sydney
03.2017

Bachelor's Degree - Advertising & Public Relations

Universitat De Barcelona
Barcelona
2013

Skills

- Strong Account Management and Consulting Skills

-Account Management & Project management

- Stakeholder management

- B2B-B2C focus

-Hard & smart work

- Attention to detail

-Active listening

-Proactivity

- Excellent Problem-Solving & Team Leadership Abilities

- Goal orientation

- Performance Analysis

-Resilience

Languages

Spanish
Bilingual or Proficient (C2)
Catalan
Bilingual or Proficient (C2)
English
Advanced (C1)
German
Beginner (A1)
Italian
Elementary (A2)

Timeline

Senior Global Talent Acquisition Business Partner

ADP
06.2022 - Current

Head of Talent Search

EAE Business School
09.2019 - 04.2022

Admissions Counselor/Talent Search

Universitat De Barcelona
04.2017 - 06.2019

Key Account Manager

Clinicas Idental S.L
01.2016 - 09.2016

Marketing Specialist

Futbolmania
02.2015 - 04.2016

Course - Communication & Soft Skills

EAE Business School

Masters in Marketing & Sales Management - Sales & Marketing

EAE Business School

Diploma - Diploma of Marketing & Strategy

ILSC

Bachelor's Degree - Advertising & Public Relations

Universitat De Barcelona
Cristina Nava Castellanos