BINEE WALIA
Barcelona
Summary
Customer champion with 7+ years of experience, specialising in Strategy, Data Mining, and enterprise solutions in both B2B and B2C environments. Education at NMIMS ingrained a deep understanding of operations management, which, combined with certifications in Al and Amazon advertising, empowered me to lead initiatives for product and service integration. Proven track record in surpassing $1M annual sales targets at past companies. Expert in developing and implementing strategies that delivered 20% MoM revenue growth. Successful in expanding customer bases by 25% through effective lead generation techniques. Skilled in fostering cross-functional collaboration, resulting in a 15% increase in market share. Known for a customer-centric approach, ensuring high levels of client satisfaction and loyalty. Lastly, I am a resident of Spain with unrestricted right to work, no visa sponsorship required.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Sr. Manager Customer Success
SellerApp
11.2022 - 02.2024
- Global Client Relationship Management: Nurtured 25+ key accounts across diverse markets including UK, US, and UAE, leveraging expert campaign management and PPC strategies on platforms such as Amazon, Google, Facebook and Walmart
- Customer Retention Enhancement: Addressed client needs with bespoke solutions, significantly boosting retention rates by 80%
- Strategic Business Alignment: Expertly analysed business objectives, aligning product/service offerings to maximise client value
- Growth Strategy Formulation: Delivered high-value growth strategies that maintained KPIs
- Advanced Data Analytics: Effectively utilized Excel, SQL, and Tableau to harness data-driven insights, pivotal in guiding strategic decisions during high-stakes sales events.
- Comprehensive Onboarding & Training: Designed and executed effective onboarding programs, ensuring smooth product/service adoption across stakeholders
- Retention Improvement Success: Achieved a 5X increase in customer retention within 6 months through targeted initiatives
- Talent Development & Team Building: Recruited and trained over 10 Amazon Strategy Experts, fostering a high-performing and innovative team culture
Sr. Manager - Sales & Operations
Onco
08.2018 - 10.2022
- Award-Winning SaaS Product Development: Developed award-winning SaaS product OCPAP, reaching 1M+ users.
- Significant Revenue Growth: Boosted annual team revenue to $1M annually via strategic initiatives.
- Effective Team Leadership: Led a compliant, efficient team of 25+ associate managers.
- Successful Market Expansion: Spearheaded launch of Onco Cancer Centres to top Indian cities.
- Rapid Growth Supervision: Oversaw 1-10x growth through new product launches.
- Recognised Excellence: Top Sales Performer (2018, 2019); maintained 4.5+ employee ratings and 60+ NPS (2019-2021).
Content Development Specialist
Uncademy
01.2018 - 07.2018
- Content Development: Created impactful content for UPSC, GRE, GMAT, and CAT exams
- Content Strategy: Conducted research and developed effective strategies for relevant and engaging materials
- Design Collaboration: Partnered with design teams for visually appealing graphics and infographics
- Project Management: Managed multiple projects, ensuring timely delivery of high-quality content
- Trend Analysis: Analysed industry trends to maintain relevance and accuracy
Program Analyst
Cognizant
01.2017 - 12.2017
- Certified QA professional skilled in automation and manual testing
- Implemented QC measures, reducing errors by 30% and enhancing program efficiency
- Automated testing in MFRP Projects using Selenium, Katalon, and Salesforce.com
- Managed 5 projects totaling $2M, ensuring on-time delivery and budget adherence
Business Development Associate
Think & Learn Pvt. Ltd.
01.2016 - 12.2016
- Led a persuasive team of 15 sales associates to achieve $1M annual targets with 20% MoM growth
- Expanded customer base by 25% through lead generation strategies
- Effectively assisted in the launch of new tech products increasing market share by 15%
- Implemented CRM for improved sales and customer management
- Orchestrated effective promotional campaigns with the marketing team
Education
Diploma of Education, Operations Management and Supervision -
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Mumbai, India07.2022
Bachelor of Technology (ECE) -
Chandigarh Engineering College
Mohali, India01.2016
Skills
- Microsoft Excel
- SQL
- Tableau
- Google Ads
- Google Analytics
- SEO/SEM
- Content Development
- Amazon PPC
- Market Analysis
- Brand Management
- B2B/B2C
- Sales Operations
- Revenue Generation
- Customer Retention
- Project Management
- Account Management
- Client Relationship Management
- Operations Management
- Strategic Planning
- Documentation and Reporting
- Stakeholder Management
- User Research & Analysis
- Product Strategy
- Enterprise Solutions
- SaaS
- FMCG
- Decision-Making
- Team Leadership
- Data Analytics
- Market Research
Certification
- Elements of AI
- Amazon DSP Campaign Certification
- Amazon Advertising Campaign Planning Certification
- Amazon Ads Advanced Retail Certification
Timeline
Sr. Manager Customer Success
SellerApp
11.2022 - 02.2024
Sr. Manager - Sales & Operations
Onco
08.2018 - 10.2022
Content Development Specialist
Uncademy
01.2018 - 07.2018
Program Analyst
Cognizant
01.2017 - 12.2017
Business Development Associate
Think & Learn Pvt. Ltd.
01.2016 - 12.2016
Diploma of Education, Operations Management and Supervision -
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Bachelor of Technology (ECE) -
Chandigarh Engineering College
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