Summary
Overview
Work History
Education
Skills
Languages And Technology
Personal Information
Extracurricular Activities
References
Languages
Timeline
Generic
Armando Renna

Armando Renna

Tenerife

Summary

Qualified and experienced Contracts Manager with expertise in hotel contracting, business development, B2b and OTAS , market strategy building and business promotion. Extensive experience in different countries and environments. A dedicated team leader, who can bring to your business practical work experience, total work commitment, professionalism, productive ideas, contacts and deep knowledge of different source markets. Excellent client-convincing, negotiations, communication (English Spanish Italian), interpersonal and presentation skills.

Overview

22
22
years of professional experience

Work History

Head of Sales and Marketing

Hotel Suite Villa Maria
COSTA ADEJE
02.2021 - Current
  • Developed and implemented sales and marketing strategies to increase revenue.
  • Created annual sales targets and monitored performance against goals.
  • Monitored competitor activities and identified opportunities for improvement in our own offerings.
  • Maintained active sales contacts with assigned accounts to keep communication open and capture consistent revenue.
  • Negotiated contracts with tour operators, Otas, golf agencies
  • Attended trade shows, community events and industry meetings to build and maintain rapport with competitor hotels, lead sources, clients and local community.
  • Collaborated with other departments within the hotel organization to promote sales initiatives.

Sales and Product Director

Urbis b2b Online and Destination Services
Tenerife
11.2016 - 05.2020
  • In a long established DMC- b2b online bed bank ,I have been assigned with the position of Sales, Product and Purchasing director for the Canaries, leading and supervising the job of 15 employees in four different offices (Tenerife, Gran Canaria, Lanzarote,Fuerteventura) and reporting to the CEO
  • Main responsabilities: supervise and lead the day by day activities of 4 different offices
  • Hotel contracting for both online (b2b bed-bank) and off line (traditional tour operators) business
  • Ancillary services contracting ( Tours and Tranfer services)
  • Acquisition of new clients and new marketing opportunities
  • Revenue management
  • Trade show assistance
  • Currently contracting hotels in a new destination for the company (Cancun and Riviera maya)

Contracts Manager

Alpharooms.com
Tenerife
06.2013 - 11.2016
  • In a leading on line UK tour operator I've been assigned with the position of Contracts Manager (based in Tenerife) for The Canary Islands and for Long Haul destinations (Mexico, Barbados, Jamaica) leading and supervising the job of two executives (based in Sheffield) and reporting to the Director of Product and Purchasing
  • Main responsibilities: Manage a portfolio of more than 400 Hotels contracted, tradeshows assistance, group quotations, override agreements signed, revenue management, rate checks and competitors' checks
  • Set up of new long haul destinations with overseas purchasing trips and assistance at local trade shows (CHA Jamaica, Cancun Travel Mart Mexico).Promote advertising opportunities
  • Kam for the Canaries for some major international chains (h10,Melia,Iberostar, Bluebay)
  • Relationship management

Director of Contracting

Serhs Tourism-Grupo SERHS
Tenerife
08.2010 - 06.2013
  • In a Cataluña based Wholesaler/Receptive/B2B distributor I've been assigned with the position of Director of Contracting (based in Tenerife) for the Canary Islands, leading and supervising the job of two contractors and reporting to the Regional destination Manger
  • Main responsabilities: Portfolio of more than 600 hotels contracted, tradeshows assistance, group quotations, override agreements signed, revenue management, rate and competitors checks, local Kam for major Spanish and international chains like H10, Iberostar, Riu
  • Fam-trips and site inspections

Senior Contracting Manager

Hotelbeds Accommodation and Destination Services
Cancun
01.2008 - 08.2010
  • In a strong and established Spanish Wholesaler/Receptive (worldwide B2B distributor) I've been assigned with the position of Senior Contracting Manager (based in Cancun Office) for The Caribbean Area (Jamaica, Bahamas, Bermuda, Barbados, Antigua, St
  • Lucia) and Central America (Guatemala): More than 400 Hotels contracted, tradeshows assistance, group quotations, override agreements signed, revenue management, rate checks and competitors checks, opening of new destinations (Belize, Guatemala, Bahamas Out islands)
  • I've supervised the job of 4 Contractors (with more than 700 hotels contracts repsonsability) during a 6-month leave of the regional Manager

Overseas Destination Manager

Teorema tour
Milan
03.2002 - 01.2008
  • In one of the major Italian tour operator at that time I've been assigned with the position of Destination Manager in Jamaica, Greece, Dominican Republic, Riviera Maya-Mexico, Gran Canaria, Tenerife, Majorca with duties including: customer care, hotels contracting, staff supervision (leading a team up to 6 reps.), accounting, local sales, build the company's presence/image in the destination, develop contacts in the market with local providers/hotels

Sales and Marketing executive

Hotel Royal
Porto San Giorgio
- 12.2001
  • I have been a resident in a four star property developing and handling key accounts for the company (incentive groups, special events, seniors groups), reporting to the Director of Sales

Education

Doctorate degree in Law - aviation law, tourism and hospitality law

Universita Degli Studi
Milan ,Italy
03-2001

Skills

  • Contract Negotiation
  • Relationship Building
  • New Business Development
  • e-commerce

Languages And Technology

English, Italian, Spanish : Fluent

French: Intermediate 

Internet and E-mail applications, Microsoft office, Powerpoint

Personal Information

  • Date of Birth: 02/04/1976
  • Nationality: Italian

Extracurricular Activities

Available upon request

References

Available upon request

Languages

Italian
First Language
English
Proficient (C2)
C2
Spanish
Proficient (C2)
C2
French
Intermediate (B1)
B1

Timeline

Head of Sales and Marketing

Hotel Suite Villa Maria
02.2021 - Current

Sales and Product Director

Urbis b2b Online and Destination Services
11.2016 - 05.2020

Contracts Manager

Alpharooms.com
06.2013 - 11.2016

Director of Contracting

Serhs Tourism-Grupo SERHS
08.2010 - 06.2013

Senior Contracting Manager

Hotelbeds Accommodation and Destination Services
01.2008 - 08.2010

Overseas Destination Manager

Teorema tour
03.2002 - 01.2008

Sales and Marketing executive

Hotel Royal
- 12.2001

Doctorate degree in Law - aviation law, tourism and hospitality law

Universita Degli Studi
Armando Renna