Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
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Anna Mantrova

Anna Mantrova

Summary

Dynamic and meticulous professional transitioning from a successful career in marketing and strategic management to IT project management. With a proven track record of orchestrating high-impact marketing strategies, I am adept at steering complex IT projects from conception to execution. Recognized for my ability to manage multiple priorities with precision, I bring a commitment to excellence and a willingness to assume increased responsibility.

My robust experience in project coordination is complemented by a strong foundation in communication and strategic planning, enabling me to drive technology initiatives that deliver innovative solutions. I am a detail-oriented team player eager to contribute to and grow with a forward-thinking team, leveraging my skills to ensure project success and organizational growth.

Overview

14
14
years of professional experience
1
1
Certification

Work History

CSD/PM

Nebo Ideas Agency
03.2023 - 05.2024
  • Proven expertise in heading client relations, leading client communication, and maintaining efficient client-to-agency workflows, ensuring maximum client retention and satisfaction.
  • Experienced in strategizing and executing multi-channel marketing campaigns and projects, including web, social media marketing (SMM), digital media, and print, while controlling all assets and resources across the 360-cycle.
  • Proficient in project management tools like Asana, Miro, MindMap, etc., to ensure efficient project delivery.
  • Demonstrated leadership abilities in managing and motivating cross-functional teams, fostering a collaborative environment to achieve project goals.
  • Skilled in data analysis using Excel with a strong understanding of budgeting, ROI, P&L, forecasting, and financial analysis to drive informed decision-making.
  • Excellent verbal and written communication skills, with experience managing relationships with internal and external stakeholders to ensure project alignment and success.
  • Highly adaptable to changing priorities and work environments, with strong analytical and problem-solving skills to address challenges effectively.
  • Key clients: EUROSER Dairy Group, Suziria, Government projects, US Startups

Group Head/ PM

SAPHIRA
08.2022 - 02.2023
  • Coordinated all aspects of agency operations, from initial naming and branding to digital marketing, print, and TV commercials, ensuring seamless project integration and execution.
  • Actively monitored and optimized campaign performance, addressing complex delivery issues to enhance client ROI.
  • Conducted A/B testing to refine marketing approaches and boost campaign effectiveness.
  • Led a team of 9 specialists, including SEO and PPC experts, to implement integrated digital marketing strategies.
  • Supervised the development of websites and landing pages, ensuring a robust digital presence.
  • Managed the donation initiative (Project J for UA) within an Agile framework, overseeing it from concept to completion.
  • Facilitated clear and effective communication of project objectives and progress to diverse stakeholders, promoting collaboration and transparency.
  • Employed project management tools such as Monday, Hurma, Discord, Google Analytics, Hotjar, Hubspot and MindMap to enhance project delivery and team coordination.
  • Leveraged analytical and problem-solving abilities to tackle challenges efficiently, adapting to evolving priorities and work settings.
  • Key clients: Histogram, MOR, EUROtop, Haredi Tech, Kfar Tikva (art gallery), Virtualpay, US Startups

CSD/PM

DSTRICT Digital Agency
11.2020 - 08.2022


  • Initially joining as Account Director before attaining promotion and taking the helm as Client Services Director.
  • Overseeing an established book of key international clients, pitching and closing new business, and continuously growing the existing portfolio.
  • Heading client relations, leading client communication, maintaining efficient client-to-agency workflows, and maximizing client retention.
  • Strategizing and executing multi-channel marketing campaigns and projects, controlling all assets and resources across the 360-cycle (web, SMM, TV, digital media, print).
  • Providing thought leadership to clients in defining their product map, vision, and strategy while coordinating highly successful product launches and GTM initiatives.
  • Communicating regular campaign updates, managing stakeholder expectations to strengthen long-lasting relationships with key decision-makers within client companies.
  • Effie jury
  • Key clients: Ocean Plaza, Hasbro, Brocard, US Startup, ANC, Kopiyka, Danone, Heel, Mary Kay, Respublika, Kolo, Government projects, Shell, Odessa theater.

Account Director

Geometry Global-WPP
11.2018 - 10.2020
  • Lead 12 markets
  • Planned and executed high-impact marketing and branding projects across multiple global markets, accelerating client brand equity and sales.
  • Proactively monitored campaign performance, pinpointing and resolving complex delivery and performance issues to maximize ROI for clients.
  • Integrated with external partners to unlock additional opportunities for client brands.
  • Researched the local environment to steer clients in adopting new trends and paradigms both at a brand and individual campaign level.
  • Key clients: BAT (British American Tobacco), Green Guild Group.

Account Director

Banda Agency
12.2017 - 08.2018
  • Designed, developed, and implemented creative marketing, branding, and communications plans and strategies, coordinating multiple high-impact campaigns and creative projects.
  • Steered projects throughout their lifecycle from initial planning to budgeting, resource planning, production coordination, campaign development, media planning and buying, and billing.
  • Pioneered new processes and workflows to facilitate campaign planning and execution, improving returns while simultaneously augmenting client satisfaction.
  • Key clients: LAMEL, MHP, Helen Marlen, Good Wine, Terrafood (TM Belaya Liniya), Government projects (UKRAINE NOW).

Account Manager - Account Director

BBDO
10.2014 - 05.2017
  • Rose through the ranks to Account Director due to exceptional results.
  • Pitched and closed new business, developing proposals and holding engaging presentations to C-suite clients and decision-makers.
  • Strategized and executed large-scale campaigns and projects, generating impressive brand equity for clients via innovative marketing.
  • Trained, mentored, and led cross-functional teams, providing ongoing guidance and support to facilitate continuous team development.
  • Key clients: Mars (all brands Snickers, Mars, M&Ms, Bounty, Twix etc), Wrigley (Orbit).

Account Manager

Geometry Global-WPP
07.2010 - 10.2014
  • Rose through the ranks to Account Manager due to exceptional results.
  • Responsibilities included: management of the projects (budgeting, timing control, initial briefing – external/internal, resource planning, etc.); management of production studio and postproduction studio.
  • Scope of work: campaigns development (KV development, POSMs, prints, digital); CBD events organization (idea,video and event), buyouts transfer (internal/external companies); TVCs, POSMs, OOH adaptations; finance control data and docs preparation, new business projects.
  • Key clients: P&G, Honda, GSK, Emirates, FF (Gucci, DOLCE & GABBANA).

Education

Kyiv National Economic University
05.2018

Skills

  • SDLC
  • Project Scheduling
  • Software development life cycle
  • Business Analysis
  • Cost Control
  • Scope Management
  • Project tracking
  • Waterfall methodology
  • Project Estimation
  • Program Management
  • Stakeholder Management
  • Scrum Framework
  • Kanban Methodology

Certification

  • Certified Fullstack developer, GoIT - 2023
  • Certified IT PM, IAMPM- 2024
  • Certified 3D designer, Lernum - 2024

Languages

Ukrainian
Bilingual or Proficient (C2)
Russian
Bilingual or Proficient (C2)
English
Upper intermediate (B2)
Spanish
Elementary (A2)

Timeline

CSD/PM

Nebo Ideas Agency
03.2023 - 05.2024

Group Head/ PM

SAPHIRA
08.2022 - 02.2023

CSD/PM

DSTRICT Digital Agency
11.2020 - 08.2022

Account Director

Geometry Global-WPP
11.2018 - 10.2020

Account Director

Banda Agency
12.2017 - 08.2018

Account Manager - Account Director

BBDO
10.2014 - 05.2017

Account Manager

Geometry Global-WPP
07.2010 - 10.2014

Kyiv National Economic University

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Anna Mantrova