Angelika Mnatsakanyan

Developed and implemented successful brand messaging, content, and PR strategies

Increased brand awareness through thought leadership and 'education and expertise' strategies.

Delivered engaging copywriting materials: newsletters, blog posts, articles, SEO web content, UX, product descriptions, pitch decks, white papers, webinars, speeches, social media content, and press releases.

Successfully pitched stories to WWD, Vogue Business, VentureBeat, Mashed, Hackernoon, and TrendHunter.

Created and implemented successful PR and content strategies leading to 2 top-tier publications a month per client.

Wrote captivating pitches, press releases, articles, book chapters, wiki profiles, websites, and company descriptions.

Used creative approaches to seek publications in top-tier media.

Succeeded with Bloomberg, The Washington Post, Forbes, Vogue Business, WWD, National Geographic, Entrepreneur, and The Wall Street Journal.

Created winning big ideas, event concepts, and promotional campaigns.

Wrote engaging content for websites, blogs, and social media.

Developed unique event concepts for luxury brands including Hennessy, Moet et Chandon, Jameson, LVMH, and Mercury Group.

Created eye-catching copy for all marketing materials: newsletters, invitations, flyers, booklets, etc.

Helped with event execution and management.

Wrote scripts for theatrical performances, videos, clips, speeches, etc.

Developed winning big ideas and event concepts for The Coca-Cola Company, SAP, Heineken, Friesland Campina, and Skoda.

Created and presented winning big ideas for Nestlé, Ferrero Rocher, Multon, and Mondelez.

Specializing in full-scale marketing campaigns, digital marketing, advertising, 360 campaigns, events, and promotion.

Additional responsibilities included scriptwriting, directing, and editing videos.

Established a reputation of a 'winning copywriter' with every department of the agency creating big ideas for events, production, BTL, ATL, OOH, and 360.

Developed campaigns for Unilever, Bacardi Group, Renault, Pernod Ricard, Hyundai, and PepsiCo.

Won employee of the year for outstanding achievements reached within the first three months of employment.

Created and implemented unique portfolio of team-building events.

Managing team of 5 to 25 employees at events hosting 250 to 1500 guests.

Single-handedly executed internal social responsibility project

Successfully handled external communications, production management, operations, and logistics.

Created and successfully managed an event to accompany the initiative leading to a 50% increase in donations.

Assisted in creative copywriting, editing, and translating of advertising and marketing campaigns.

Established and executed rebranding strategy for retail store entering luxury sector.

Successfully negotiated with Gucci, Versace, Dior, Fendi, Armani, Dolce and Gabbana, Moncler, Liu Jo, Lanvin, Ferrari, and Ferre.

Designed and managed production of marketing materials, created events and advertising campaigns.

Developed and implemented promotional campaign aimed at overlooked target audience that led to signing over 200 contracts within two months.