Abhishek Patil
Barcelona
Summary
Scaled three big Products, Product Manager with 11 years of experience in agile product management, user experience design, marketing technologies & analytics on both B2C & B2B products. Worked on products having 50-60 Million monthly active users.
Platforms - Worked on Web, Mobile and TV Apps.
Overview
11
11
years of professional experience
Work History
Lead Product Manager (Growth and Innovation)
Rakuten
Barcelona
12.2019 - Current
- Identify key growth areas in Acquisition, Product discovery & Payments while running A/B testing experiments
- Looking over Mobile, TV Apps & Web.
- Mentoring PMs for the Partnership and Revenue team.
- Leading to 15% Annual growth in Revenue
- Leading Growth vertical by defining Product Strategy with CPO.
- Analytics – Working on GA, Mixpanel and Tableau for user insights and KPIs
- Collected and analyzed feedback from various sources to shape requirements, features, and end products
- Collaborated with Design team to define user experience for Mobile and TV apps, leading to a 5-minute increase in time spent.
- Processes – Implemented Process for smooth functioning between Tech, Product & Other stake holders.
Digital Product Manager
Sony Corporation
10.2017 - 12.2019
- Defined the Product Strategy & Roadmap for Biggest OTT platform, voted in Top 10 Apps by Google in India i.e., Sony LIV
- Lead two scrum teams as Product Manager for TV applications, Partner Alliances & Web
- Revamped User experience for Mobile & TV apps
- Worked with UI Team in enhancing user experience for – Checkout, Content Discovery
- Worked on content syndication platforms & improved content showcasing driving 3X views
- Worked on recommendation Engine, User Journey mapping, Retention Strategy, A/B Testing
- Worked with Marketing on Product expansion and achieved a reach of 30 million active users.
- Analyzed data from various sources such as customer feedback, usage metrics, A/B testing results to inform product decisions.
- Identified customer needs through user interviews, surveys, focus groups, and other feedback mechanisms.
- Created prototypes and visual mockups by liaising and collaborating with designers.
Product Manager
RoundGlass Partner (B2B & B2C)
11.2016 - 10.2017
- Led the Innovation and growth part of the product in Round Glass which was a Healthcare Startup
- Launched healthy product Market place i.e., eCommerce platform
- Looked at checkout, Acquisition
- Performed funnel analysis, created Cohorts & improved customer retention by 14%
- On-Boarded sellers for marketplace and ensured the on-boarding process is seamless
- Looked at Product alliance and partnerships closed 20 startup partnerships driving 2X revenue
- Worked on re-defining subscription & customer billing resulting in 10% increase.
Product Manager
ZYCUS INFOTECH LTD (B2B)
08.2013 - 11.2016
- Managed the entire product development life cycle for SAAS product line for Supply Chain and procurement
- Worked on the e-procurement suit of Zycus and performed spend analysis & contract management
- Coordinated with UI and UX Team resulting in 20% more customer engagement
- Responsible for Stand-ups & Scrums
- Created PRDs, User stories & performed UAT testing for Product
- Trained and mentored internal teams on new SAAS offerings.
- Negotiated contracts with vendors related to product components or services.
- Performed post-launch analyses to measure the success of feature rollouts.
- Worked with Pre-sales & Sales to close deal in internation markets i.e. USA, UAE & Australia
Education
MBA - Marketing
College - AIMS
01.2013
Bachelor of Commerce - Accounting And Finance
College -Bhonsala Military
01.2011
Skills
- A/B Testing
- AI integration
- Cross-Functional Leadership
- Data-driven decision-making
- Stakeholder Management
- Product Lifecycle Management
- Competitive Analysis
- Design Thinking, User and UX Research
- Product Roadmapping
- Product Vision and Strategy
- Wireframe Design
- ROI Analysis
- Jira, Atlassian, Rally
- Requirements Gathering
- Data Analytics
- Search Engine Optimization
- Remote Work
Affiliations
Reading, Social Causes for women, Trekking and Outdoor Sports.
Tools
- Google Analytics
- Mixpanel
- Power BI, Tableau
- Jira, Confluence, Slack.
- Braze, Clevertap.
- Rollbar, Splunk.
Timeline
Lead Product Manager (Growth and Innovation)
Rakuten
12.2019 - Current
Digital Product Manager
Sony Corporation
10.2017 - 12.2019
Product Manager
RoundGlass Partner (B2B & B2C)
11.2016 - 10.2017
Product Manager
ZYCUS INFOTECH LTD (B2B)
08.2013 - 11.2016
MBA - Marketing
College - AIMS
Bachelor of Commerce - Accounting And Finance
College -Bhonsala Military
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